EP 378 – The Spiritual Entrepreneur with Devi Adea

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NCS 378 | Spiritual Entrepreneur

NCS 378 | Spiritual Entrepreneur


What entrepreneurs fail to get is that sometimes, businesses cannot be sustained only by the technicalities. It also feeds on various aspects of our lives, most especially our spirituality or the things that we believe in. Scott interviews the host of the Spiritual Entrepreneur Podcast, Devi Adea, about the balance between an entrepreneur’s business and their spirituality. As a “soul-full” speaker, author, coach, and conscious business strategist, Devi shares how she found what was missing which was the part of her voice that she had stifled for so long. She breaks down some tips for those that are struggling with fear, whether that is of starting out or taking an opportunity. Devi offers some great advice and puts forward how we should take care of ourselves as much as we do with others.

Listen to the podcast here:

The Spiritual Entrepreneur with Devi Adea

I’m excited to be here with you and we have got a very special guest on this episode. This lady is a rocking it. She is doing amazing things with her own podcast and I have been listening to it. She adds a lot of value for all of us out there, entrepreneurs looking to find our voice, looking to find our audience and looking to dive in what we want to do. Not only in the short-term but also long-term in our lives and our cause. I’m honored to have the one, the only, the truly amazing spiritual entrepreneur, Miss Devi Adea, joining us.

Thank you so much, Scott, for having me. It’s an honor to be here.

You and I met at New Media Summit. I got a chance to know you a little bit and listen to the show and listen to a lot of the people you have on there. You’ve got such a diverse group of guests on there. Why don’t I just shut my mouth and let you tell our audience out there who Devi Adea is and what is a spiritual entrepreneur?

I grew up as a native Washingtonian and I spent a lot of my early life hiding a part of my voice. I grew up in a very spiritual family. I like to call them my Clair family, clairvoyance, clairaudience, clairsentience, a gifted family and also a very successful in the world family. My dad is the president of a bank. My grandpa is head of the FBI. He moved around a lot. For a long time, I hid this part of my voice. I found that a lot of us especially the thought leader entrepreneurs or people who are out here. They wanted to share a message and mission through a profitable business and platform. It takes a lot for us to get out, step out and share our voice. I spent a lot of time doing the external thing. I went to Carnegie Mellon and I got a double degree in information decision systems and management. I worked for Oracle. My early career was in high tech. I came to a place one New Year’s Eve where I sat down and I wrote up my bucket list. I was looking at a list from two years prior and I was like, “In two years of my life I did nothing of the things that I say are most important for me to do in my life.” I scheduled one a month. I went scuba diving and skydiving. I traveled to Europe, I ran a marathon and I did all this stuff and at the end of the year.

I was left with this place of like, “Now, what?” I thought doing all of the external things were going to make me feel more fulfilled and they didn’t. I took a long journey. I went to work for one of the leaders in the coaching industry, started my own coaching practice and just explored a lot of different things until I came to a place where I realized that what was missing for me was that part of my voice that I had stifled as a child. That is how the spiritual entrepreneur was born. I decided one crazy night to launch a podcast and it terrified me to share which is the spiritual side of entrepreneurship, what I consider to be 99% of what creates results in our lives. We do a lot of tactical practical actions and I’m all about that without getting things done. When we come from the right place in our own consciousness or our own energy, it changes the results that we get from those actions that we take. It makes life a lot easier. We move from like pushing the car versus putting gas in the car and letting it drive itself.

All of us struggle with it. I struggled with it for years. I was so busy working on my business, I wasn’t living really. Those are the things that put the gas in the engine to go do the fun things. When we get somebody, “I don’t have the time or I can’t take the vacation,” it adds so much. You took some amazing trips. What was the favorite thing that you did in that year?

All of it was pretty amazing. Traveling around Europe was pretty great for me. I pretended I was Canadian. I know it’s terrible, but I wanted people to like me. It was terrible. I was with the Canadians. I’m like, “Woman, Canada, and Europe,” and pretend. I had a lot of fun. I did a lot of adventurous stuff. Skydiving was amazing. I did it to get over the fear of heights that I had. I was like, “I would go to the side of a hotel and I would look over the edge and I would shake.” I thought, “This is not serving me.” That’s true in our businesses too when we come up against something, we need to find a way to the other side of it. I literally threw myself out of a plane 50 times not just once. I decided to make it a thing until I wasn’t scared anymore. It felt like flying. That was a lot of fun. The marathon, I will never do again, but I’ve done one. I could barely walk after. I’m not a small framed person. I’m more of a sprinter than a marathoner. All of it was pretty amazing.

Let’s dive into it a little bit of that stuff because we all struggle. Everybody struggles whether it’s getting into real estate or it’s launching a podcast or it’s working in a business and making a leap from an employee mentality to a business owner mindset. I can see with what you talked about how you got somebody who runs a bank and you got someone with the FBI about being in secrecy a little bit or not sharing so much information. What are some tips that you would recommend to those whoare struggling with that fear?

There are a lot of techniques and I’ll give you one that I use that’s great that helps me when I get scared. The most important thing is to get a buddy. When you go scuba diving, you wouldn’t go without a buddy. Because if something happened to your mask or your regulator, you can have someone else you can share with. Get a dive buddy when you go into doing something. When you’re sharing your message or your mission or something that you’re super passionate about that’s in your heart and your soul, get some community around you who supports you, who see you, love you and honor you and will tell you to keep going even when it gets scary. For me with my podcast, I set a date. I was like, “On May 31, 2016, I’m launching. This is happening.” It launched at midnight on May 31, 2016. I went to the very last minute that I could wait to do it because I was terrified and I didn’t want to share that I was spiritual with the world, I came out spiritually on iTunes. I was scared to do that. For me, one of the practices that I personally use is before I go do something, let’s say that I’m going to go do a presentation or I may have an interview. I’m interviewing someone that I’m a little awe-inspired by or something’s happening where I’m feeling that anxiety about doing something. Maybe you have a board meeting, maybe you’ve got a big client that’s going to close, a listing that’s going to sell and you’re like, “I want to make sure I don’t screw anything up when you’ve got all that conversation.”

What you can do is when you’re not in that experience, prior to the experience is just go into a private space, close the door, sit down close your eyes, take a few deep breaths, into the nose out through the mouth. Imagine in your mind’s eye what that experience will be like. Maybe you’re in that meeting and the closing and someone is there and you’ve got the documents in front of you. Maybe there’s an issue that needs to get handled. Imagine all of the feelings that are going to come out for you around that. Rather than resisting them, because when we resist something, we energize it. We don’t even realize it but we’re putting energy into it with our resistance. Rather than resisting it, allow it to be for a while and say, “Come on out feelings, what is it that you are here to teach me? I’m going to listen to you right now. I’m giving you your time.” Without trying to push it away but just letting that be there and embracing it, if you don’t try and get rid of it, change it, shift it but you just witness it, you’ll find that it starts to loosen its hold on you. It starts to move through you. When you can get to a place of gratitude where you’re like, “Thank you for being my teacher. What is it that you’re here to teach me?” Listening to the message and letting it go through, you will find that that doesn’t show up for you when you get to that meeting and that the meeting goes very differently. That’s one of the techniques that I love to use especially if I’m going to something that scares me and I’m worried about my voice locking up or shaking in front of people or whatever it is. It helps.

NCS 378 | Spiritual Entrepreneur

Spiritual Entrepreneur: In businesses, when we come up against something, we need to find a way to the other side of it.


Take a second to center yourself and not be scared of the worst possible, but let it come. Why am I scared? What am I learning from this? The whole visual aspect of how could they give it well and roll with it. It’s such a big thing. I deal with these on a daily basis with my coaching students. They’re not going to send an email out to their database because, “Somebody might respond.” I’m not going to send an email out to asset managers or banks because I don’t want them to send me any deal.” It’s counterproductive but we are such in a habit of often look at the worst possible thing and taking that worst possible case result versus thinking about, “What happens if it works?”

What happens if it works? What is the stuff that I’m saying to myself? Most of us shut down and we don’t pay attention to it even though it’s running the show, the conversation that’s in our head. Right now you’re probably evaluating everything that we’re saying here. You’re having this, “I agree with that and I agree with that. I remember when that happened.” You have some conversation probably going on in your mind and all the time you don’t pay attention to what that conversation is that we’re having with ourselves all day long. We can make the time to listen to that and start to shift that conversation with empowering questions and empowering focus. It can change how we experience our life and the things that happen in our life experience. I know you do this, Scott and you’re a master of creating extraordinary results. This is probably not that new to you, but maybe if you’re reading this, it’s sometimes nice to have the reminders of all of that.

It totally is. I’m not afraid to face my fears. I realized a long time ago, if I dive into them and learn more from failure. I’m not worried about failing on something, I’m going to discover something either it’s going to be a strength or a weakness because I’m going through it. If I’m great at it, awesome. If I’m not, let me see if I can’t delegate it out to somebody else and go from there.

You said something important when you were talking about managing our energy. You’re basically saying we can get so into it that we don’t make time for other things. When we have all that noise going on all the time, it’s hard to hear that conversation or to make the space for that. Using it in the analogy of running, if you think about it. If you are trying to do sprints in your business but you’re sprinting seven days a week, 365 days a year, your sprint is going to slow down. If you’re sprinting, you’ve got to take a break. I was at an event where they were talking about having a four-day workweek. I’m trying it on and we’ll see how it goes. Take off some time in your schedule where you have to be more discerning on the things you’re bringing into your week. The things that you’re scheduling and your schedule, the stuff that you’re doing during your main day and then what are the habits you’re going to put in place that keep you on track. What are you going to do on the weekends when you have that time off to be present in your life? It’s our why. It’s why we’re doing stuff.

A four-day workweek is something that I would love to strive to. I just need to get back here because people are like, “Scott, you’re all over the place.” I’m like, “My calendar is structured creatively.” We have to sometimes say no to things that we want to say yes to, to have yes in the long run. We’re all guilty of the whole sprint, sprint, sprint, burnout.

I’ve been sprinting a lot lately. I had gone out from a long trip and I was like, “I’m home. This is what my house looks like.”

The thing is that we get so afraid of what failure might look like that we stopped doing it all and then if we do fail, it’s a fraction of what we thought it would be. It’s not nearly as bad along the way. Is that a couple of calendars behind you?

It sure is. It’s the rest of the year. I have to get my new set up for 2019. I used to have them all covered with all twelve months because I’m hyper-visual. Being able to see the things that are the big chunks of what I need to do. I was thinking for next year, I’m going to put little highlights on the four days to give me a guideline. “Here are your four days.”

This is all you can get done in the four days. I love it because I can see it from here. I’ve got my calendar here in the office I’m looking at almost on a daily basis. It’s got stuff crossed out. I have a three or four-week trip. The end of May and June are already crossed out. I’m speaking in the Bahamas in January. Four days in the Bahamas at the Atlantis, I’m speaking on the day and I show up for dinner. I’m speaking virtually on another event all the way across the country one of those days as well too. The thing is you organize things and plan it. We’re all guilty of putting our own rewards on the very back-end. We take care of everybody else but we don’t take care of ourselves. That burns our spirituality out because at some point we get jaded or we get a little upset because we’re feeling people have success. Because they just make it a priority. We have to make it a bigger priority for things.

I call it leaving space for grace. When we are so focused and are doing, doing, doing, we don’t leave space for the things that are nothing we would have thought of in our own. We can create those pockets in our life for the magic to happen. Usually, for me, those are the up levelers that come way faster than anything that I would have done on my own had I been sprinting along all the time trying to run half-paced.

NCS 378 | Spiritual Entrepreneur

Spiritual Entrepreneur: We have to sometimes say no to things that we want to say yes to, to have yes in the long run.


You have had some amazing interviews on the Spiritual Entrepreneur Podcast. For the guys and gals that have not listened to it, go check it out. What’s been some of the biggest surprises from you having a spiritual podcast?

One of the biggest gifts for me was seeing that other people do the stuff that I was afraid to do. I found out that there’s a whole world of people out there that do what I wanted to do, but I was terrified to do. That’s one of the gifts of having your own podcast is you start to create a platform for the conversation that you’re most passionate about. You’re talking about the things that matter to you, that’s your life purpose, your work. That’s why I do this podcast on purpose. That’s part of my curriculum and I want to have you on the show. It’s called Podcast on Purpose. It’s launching soon. What happens is when I get on and I listen to all these people talking about what they do and realizing that that’s what I want to do, it helped to give me some belief that I didn’t expect to gain. One of the ones that was unexpected that someone had referred me to was the mom from E.T. What I realized is there are a lot more people in the world that are doing this spiritual consciousness side of things that don’t talk about it. There are so many people that are having success in their lives that don’t talk about the behind the scenes. They keep that quiet and they just focus on the tactical practical pieces. With bar none, everyone that I’ve seen that’s a successful spiritual entrepreneur has some kind of presence practice.

That could mean that they are listening to classical music in the morning and journaling it. It could mean that they’re out running in nature and connecting with nature. It could mean that they’re deep in prayer. It could mean that they meditate. It could mean that they do some creative practice in the morning where they connect in, but all of them have that. I thought that was interesting and I bet that more of us who are creating success in the world are doing that than we tend to admit and that is one of our superpowers. The more that we do it, the more that space for grace shows up, the more connected you are. I liken it to doing a download from the net you want to make sure that your Wi-Fi speed or your network connections is good. Taking that time every day from creating that space for grace keeps that connection tight. It keeps that broadband open.

I just finished up with my trainer, we work out for an hour. I leave my cell phone in the office and it’s knocking that hour off for me. I also think about it on the weekends. One of the things I love doing is going to movies and shutting the brain off. It shuts it off for two hours. I was off to a great marketing thing because I’m shut off and I’m open to seeing images. Like, “I’m going to use the Notes Civil War when the Marvel movies came out or Note Man instead of Ant-man when I’m goofing off like that.” I also think about like it’s Friday night and I’m sitting outside my patio. It’s quiet and dark. The winds move the wind chimes. I got a nice drink and then I got a good cigar. I’m sitting out back for three hours me and myself and I, the three of us are hanging in and relaxing. I have three ideas pop out of it because my Wi-Fi connection was there for the woo-woo behind the work to work with it.

It’s a power ritual for your business when you take that time. We think of it like we’re just relaxing but the truth is we are moving forward on our life mission. We had a guy who he used to go into what he called a towel time. He’d go into the bathroom and turn on the shower on full steam. It’s hot and then he would put a towel over his head. He would take out some trade rags and read the trade rags and then he would like take out a calculator. He would listen for ideas and he’d take out a calculator and he would jam the numbers. He was doing very well. Maybe a $4 million or $5 million business or something at the time. He was doing well for himself. Most of the ideas came out of towel time where he’d go in, sit down and crank the numbers. Having that time in our schedule is so important. If you’re having that inner inkling like, “I need to add a little extra time. I’m running and I’ve forgotten what it’s like to have time with just me,” or whatever that conversation may be. I invite you this week to sketch that out, carve that out, make that time especially for 2019, put it on your calendar. Because it will make a huge difference in your business, your life, your joy and your fulfillment too.

The minute I started making a priority of what I wanted to accomplish, that hour a day, like I immediately go to the gym and it only takes like five minutes and it’s like 30 to 45 minutes afterwards to get showered up, get something to grab eat and back in the office at 2:00. I can work later in the afternoon if I need to. I’m more productive because we’re going to delegate and I’m fresh versus dragging through the end of the day.

You are the king too of delegating and managing that stuff. I’m impressed with you. I know we get to work on International Podcast Day and you were like, “My team is amazing.” I was like, “Thank you for doing all this stuff for everyone,” and you were like, “My team is amazing.” I was inspired by that because I’m working on having more team in my own life. I’ve been outsourcing and handing off a lot. It took me a while for someone who likes to, “I can do that well,” or whatever that conversation is. That inspires me about you too, Scott. I love the way that you delegate.

I should delegate more, I will tell you this. Shannon who handles a lot of my marketing did a phenomenal job with all the infographics. When you have 30 plus entrepreneurs like you and everybody else like Steve is on here and then Phoebe on there as well, it’s pretty easy because you don’t have to herd so many crazy cats. You just have to herd cats but not crazy. I have a big event coming up with 30 plus speakers over three days and I’m like, “Here is the schedule. This person canceled at the last minute.” Everything you’re doing is great to me. I’m 10% that’s failing it. You mentioned something as we’re getting rock and rolling how you’re delegating your Instagram out to an assistant to help out some things. How long has that been a priority for you to do?

I hired a VA in the Philippines. I found this site called OnlineJobs.ph, which is fantastic. I tried a couple and I learned this thing from Dr. John Demartini. He was a guest on my show. If you have a chance to listen on his interview, he’ll blow up your mind. He was talking about how when you align your values with what you’re doing like that, it has an impact. He said if you’re going to interview someone, ask them how the work that you’re doing or the work that they’re going to be doing for their job description is completely in line with their values. How does this fulfill your most important value whatever that is? You ask them what it is. What do you value most in life? The first person I had interviewed I didn’t know this, I said, “Why is it that you’re wanting to do this? How does this feel on your top priorities in your life?” “I want to get a MacBook Pro.” I was like, “That’s not what will last a long time.” It’s important.

Then the next woman that I talked to is now my VA full-time. She said, “My son is my world and everything that I do I want to be able to provide for him. This is perfect because it lets me do things from home on my own schedule where I’m working with him and I’m working with you. I can provide for him and that’s what I’m here to do.” I knew when she said that like, “If he has a doctor’s appointment, that may take priority over what I’ve got to do with her, but I also knew that she’s very committed to the work that we’re doing.” Paying attention to those things made a difference. I outsourced the most critical thing for me first which was my podcast show notes, my podcast posting. I’m hooked up. Everything is online and ready to go through the end of the year. She’s handled all that. She does video editing for me and all of those pieces that are a critical piece that I was getting way too much time doing. I handed all of that off.

NCS 378 | Spiritual Entrepreneur

Spiritual Entrepreneur: When you align your values with what you’re doing, it creates an impact.


What are you paying her an hour? What’s the hourly rate?

When you outsource to the Philippines, the exchange rate pays for part of their salary because what happens is the money over here goes way farther over there. Our dollars’ worth a lot more than the Philippine currency. It’s a good wage for her but it is $3 something an hour. I pay her $150 every two weeks. It’s insane what she does for me and I found a great way to pay too called TransferWise if you’re looking for a way to pay people in the Philippines. Through OnlineJobs.ph you can pay them directly or you can use TransferWise where they give you a good exchange rate on the money when you’re paying them over there. It’s fantastic and it’s super cheap and I’m going to probably hire another person. For our money over here, think about that, $75 you may pay someone two hours or something to do the work that I’m having done over there. She’s just amazing. For her, it’s a good wage. It’s something that is very affordable for me.

I encourage you to check out some of the outsourcing that you can do overseas. I do go in and check out my show notes a little bit because there are colloquialisms here. If you think about England and us, if they say, “Would you like me to knock you up in the morning?” it means something very different, but that means to wake up. The same thing with the Philippines. In here, there are different ways that people communicate but they have very good English. They’re just good hardworking people. I highly recommend that. To answer your question, I’ve wanted to do my social media for a while and it’s just not been the critical system, we met. We’re putting together a whole social media programming plan and we’re going to look at that for the New Year.

Then I’m going to mix in. I’m doing something called Circular Viralocity that I learned from Brendon Burchard where you do eight videos in a day. Then you take the video and you repurpose the content, the audio for a podcast, the video for the video platforms and then you use the transcriptions for articles and that sort of thing. You can use the text as well, quotes for memes and things for social media. Then Circular Viralocity, you share them across platforms. You link them. I’m looking at bringing that in in the New Year as well. That’s something I will be handing off. I found a great app too if you are looking to do Instagram. It’s called Plann and it’s not very expensive. It’s like $4 or $8 a month depending on what you want to do. You can schedule your stories and you can plan the visual grid of Instagram so that you can put the post in there and move them around. I went and I got that as well. It also has statistics. You can look at hashtags of other people who have similar offerings to you and start utilizing the ones that are more popular. It’s pretty cool. I’m not an affiliate.

Let’s bring it back to the spiritual side. A lot of people say, “I don’t have the time for that.” If you figured out what you’re having your VA do, how many hours would it take for you to do?

With all the work that I was doing just on my podcast alone, I had to say she’s probably given me back at least two days a week for me. Let’s say 80 a month or so. For me, that’s as ridiculous that I wouldn’t be paying $3. Even the US rates are silly that I’m not doing that before. I like the US. I highly encourage you. I was doing everything. I’m right and left brain balanced so I can geek out on the tech stuff. I can do the business stuff. I’m good at all if it. However, that doesn’t mean I should be doing all of it and you’re probably the same. If there’s anything that you can do, the way that you’re going to up level to the next level is you’ve got to outsource and get the time to do the things that only you are good at. Those top three things that are your genius and your superpower and then find someone else that can do the rest. I can’t outsource the interviewing. That’s part of my genius, but I can outsource the show notes, the editing, and the posting. The tagging and all that stuff, I don’t have to do that. Someone else can do that. Finding what’s your unique core business pieces that your unique superpower aligns with, just focusing on those and getting help. There’s no excuse at $3 an hour. Even just start with a day if it’s challenging for you and then work your way up. You could truly get a full-time person for you for a very affordable amount of money. Even the high-end people that have been doing in a long time are like $8 to $10 an hour.

One of the big things I always tell people is like figure out if you want to go big things, if you want to make $1 million or $500,000. Figure out what that works out as far as your hourly rate. If you now got somebody that you can pay $3 an hour versus you being $50 an hour, you just put $47 in your pocket. If you cloned yourself, now you can go do the $50 or $100-hour activities of the interviewing or more business development or other things or finding the time to relax, finding the time to take a trip. Because for eight hours a day at $3 an hour that’s $24. There are some drinks in Vegas that are $24. The excuse that I don’t have time or I don’t have the money unfortunately, does not exist. What it comes down to is that we don’t pride our time valuable. I’m not sitting here. I have things that I have to do better with my company and what I want to do to get where I want to be more so, level up and that’s what we’re focused on. I love what you shared out there about taking that and spending the time to focus on and train them. Go through your plan versus just throwing them at a cause and expecting them to figure out. You’re taking the time to spend a day here for what we want to plan out. “Here’s how I want A to Z to go.” SOPs, standard operating procedures for them so that they can do their job the best.

To give you guys a couple more tools because I know sometimes we’re like, “How do I work with someone who’s overseas?” I have a conversation about that if you have one of those. There are two tools that are great. I use Asana or Trello. Those are both great places where you can create boards where you share projects and calendars with them and that’s worked well. I use Asana and then another thing is if you want to train them and you’re wanting to visually show them something there’s a tool that’s free. It’s called Useloom and you can shoot a quick little video and it puts a link in your email and shoot it off to them. Anytime you want to teach them something, you can do that. Then you can stockpile those videos if you want to have someone else come on to create more of the SOPs for your business and have those even in a Dropbox folder with a name on them. I’m super big on systematizing. That’s one of the other things that keep me sane in my life. As you’re doing the outsourcing, you can start to stockpile and that helps you to for later for training other people having those systems in place. Then one last one is LastPass.

What was the website?

Useloom.com, Asana.com and Trello.com and then LastPass is also a great thing. If you’re worried about sharing passwords with people for example overseas or anywhere, you can use a software called LastPass.com. You can share the access and it will automatically fill when they have LastPass on their computer. That’s another security precaution for you when you are working with people overseas.

NCS 378 | Spiritual Entrepreneur

Spiritual Entrepreneur: The excuse that “I don’t have time” or “I don’t have the money” just really, unfortunately, does not exist. What it comes down to is that we don’t pride our time valuable.


What are some of the things that you’ve got on the calendar for 2019 to help you center yourself or help you find the spiritual entrepreneur for you?

This year on my birthday, I’m taking a week to go with my mother. We’re going to go to Northern California together which is some of my centering time. I’ve got that scheduled. As far as next year mostly, it’s what I’m not putting on my calendar. I’ve been mindful not to put a lot on my calendar. I’ve got my Friday, Saturday, Sundays blocked off because I’m trying out this four-day workweek concept. I did it for half a week. I’m trying it out. It’s new to me. I’m doing that and then I’m being mindful of the different events and things that are coming up. I’m looking forward to going back to the New Media Summit and doing that again. I’m meeting those people and that’s going to be happening in February.

It’s on the 21st through the 23rd of February outside of Tampa.

My friend was a dolphin trainer and so after that, we’re getting in a car. We’re driving down to the Keys and she’s going to let me swim with the dolphins. That will be something that will be a fun thing for me too. Those kinds of things. Putting in the time around the work that we’re doing and making sure to be mindful of the things and are they multiplied into your business or are they things that in their alignment with your message, your mission, your calling and why you’re here. For me, it’s more going to be about what I’m not putting on the calendar than what I am putting on the calendar. Because there are always so many opportunities and being more discerning for me is a big thing right now.

Do you think it’s valuable to start saying yes to more opportunities versus trying to find excuses not to do?

It depends on where you are. If you’re someone who is starting out and you’ve been saying no to everything because you’re scared of your own shadow, I’ve been there. We all go through that. “Who am I to do that?” That conversation we have of, “Who am I? I don’t know. That’s not me.” Yes, it’s you. You’re being asked for a reason, listen. If you’re in that place where you have been saying no to a lot of things, then there is a huge value in saying yes. However, if you’re on the other extreme, you’ve been saying yes to a lot of things and not taking the time to be more discerning and have your own boundaries and focus on what’s most important for you. Then that’s when you need to focus in on maybe saying no to more things. I find that that creates the space for more of the things that you need to be doing in your business.

I had a guy at the Four-Day Workweek Workshop and this guy was saying he runs four businesses in four days. We have no excuse. If someone can run four businesses in four days, we all have the same amount of time. What he said to me is look at what your goal is and then reverse engineer what is it that’s going to get you to that goal and only do those things during those four days, focus in. If you’re in a place where you’re feeling spread out and scattered and you’re not having the space for grace, you’re not making the time to know where you live. That’s the time that you’re going to want to definitely say no to more things and say yes to the things that make a difference for you.

That’s huge especially when you have staff that’s either locally or internationally or not local wherever you’re at. That’s a great thing. I usually just create a basic password that’s easy to remember and share it. If they leave, I’m like, “We’ll change another simple password.” What has been probably the most surprising from your interviews on your podcast?

For me, it was starting off with realizing more people do this spiritual stuff. I didn’t realize that I was not as alone in the world as I thought. That was shocking for me. I was pretty surprised at how much I already knew. I found myself being able to talk to a lot of different people and realizing, I didn’t realize how much I had developed myself over the years and what I had to offer in exchange to it. Like realizing, “I could take that to another level,” or there’s this thing that I get that and thinking these are amazing experts in their fields. For me, it was a lot of discovering for myself that what my subject matter was that I was so scared to share was something that’s a lot more people were doing than I realized and that I had more of a foothold in it than I was aware of. Sometimes we need that feedback from the world. The only way we get it if you’re holding back and not sharing that part of yourself is to take that courageous step and speak at first.

Speak it and talk about it and share it. That’s the hardest thing if you’ve got a company, a staff or spouse. It’s true. I see a lot of people struggle going in different directions and they wonder why they’re struggling is that they’re not sharing what their ultimate goals are and what they want to accomplish in identifying joint opportunities. Working together towards a common cause. It is harder to target when one person’s pulling this way and another person is pulling that way. Is there any advice that you would give to people out there that have spouses that are maybe not supportive in what they’re trying to focus on or anything like that to help them overcome those obstacles?

NCS 378 | Spiritual Entrepreneur

Spiritual Entrepreneur: People struggle because they’re not sharing what their ultimate goals are and what they want to accomplish in identifying joint opportunities.


Get some dive buddies that are not your spouse. Get some other dive buddies that do get it. I have people in my life that totally get what I’m up to whether or not he fully understands everything that I’m doing at the time. He is like, “You do your thing. I get it.” There have been times where he has been like, “I don’t get it.” You need to have the people around you that get you, that know you, that understand, that are supportive of what you’re doing. I find that it starts to dilute any of the messages whether they’re coming from your spouse or anywhere else in your life that are not in alignment. Having that core group of people that get you, that know you, and that gives you the affirmation that you may need. Find a way to communicate their values. Find out what it is that your spouse cares most about. Then find a way to communicate what it is that you’re doing so that it’s fulfilling on what their values are. Because if they can’t make that connection, they’re not going to be as supportive. If you can be like, “I get that by doing this, I understand that you know this may not make a lot of sense to you but this is the revenues that I’m making from it.

This means that we can go do this other thing. Find a way to communicate inside of their values so that they get the benefit from it. If you’re going to be gone a lot right and they value a lot of personal time, find a way to communicate in a way that they know that their values will be met. This is another thing I learned from John Demartini. It was a great interview. He said, “When you speak into the values of another human being, you build love and affinity. When you speak against the values of another person, you bring hatred and resentment.” If you’re talking over here and your value system and they’re talking over here and their value system and you’re not speaking the same language or connecting it to what matters, it’s going to create a lot of resentment. Find a way to communicate it in other people’s value systems especially your spouse. It helps a lot.

We’re going to highlight that aspect of things on when I do marketing on this episode. Devi, you also work with people and help them overcome things, don’t you?

Yes, I call myself a spiritual business coach, strategic consultant. I use different words for it, but basically what I help you do is I help you to deal with that voice in your head. Put the structures in place in your life and give you a lot of tools so that you can be successful and go to whatever’s the next level for you. I evidently build a lot of self-belief in the people I’m around. There’s like a shift in your belief of self that happens for some reason when you’re working with me. I’ve been told this time and time again. That’s another thing that’s a byproduct. I don’t know exactly how that gets transferred. It’s not something that I intentionally do. It just happens.

You also have a training program for people too.

There are a couple of things I do. I do things more on the personal development side and on the strategic business, spiritual business coaching-consulting side. I also help people that have a message or mission that they want to get out into the world to help them launch their own podcasts. I have a course called Podcast on Purpose Online Academy where I have an online course that helps you to basically go from idea to iTunes in six weeks and all the other major platforms. I also do VIP Weekends where I walk you through that directly. I give you your equipment. We do the whole process and you’re launched on the shows on Sunday. We start on a Friday. That’s one of the things that I help you purchase platforms and getting your message out. I also have a lot of tech recommendations if you’re wanting to do your own courses. I bridge a lot of different worlds as I said. I’m a right and left brain, spiritual business, and a little techie nerd in there.

I also work with people. I have recommendations for Kajabi if you want to check out the platform I used from my course. You go to a KajabiSpecial.com and they have a trial there that you can use. There are a lot of different things that I do. Mostly, I’m just here to help people. If you feel like you have a message, a mission, and a purpose and it’s calling and pushing in your heart and your soul or you’re working in it and you’re feeling like there’s a next level for you. I help you to create the platform the business around it and work with the consciousness that makes all of the actions that you take move you way further than they would if you didn’t do that work internally. That’s one-on-one and in groups.

I don’t think there are enough people out there helping people find their passion and their purpose out there. If we spend a little bit more time on that, we use some of the tools that you’ve discussed or some of the things you do, you have more time and you could implement that during your non-four-day workweek. It’s not working and being able to help that and that’s some great stuff out there. Devi, you have been such an amazing guest. Thank you so much for all the goodies, the knowledge, and the insights out there. Is the best way for people to get ahold of is just go to our website, DeviAdea.com?

Yes, it’s where you can find out things about me and my courses. Then SpiritualEntrepreneur.com if you want to check out the podcast. If you’re on iTunes, you can go to SEPodcast.com and it will take you to the iTunes page directly. There are lots of different ways to find me.

Thank you so much. I’m glad to have you on here. I look forward to hanging out with you in February as well. Catching up and seeing all the good stuff. I expect by the time February rolls around, it’s four days.

The four-day workweek, I’ll be able to tell you all about how that’s been going for me and how much I love it. I’m saying that I’m going to love that. Scott, I want to acknowledge you. You are extraordinary and exceptional. I am so grateful that we got connected at the New Media Summit and we had that little private Mastermind afterwards. I was impressed with your level of generosity and contribution and your wealth of wisdom that you have around business and around the work that you do. You are very inspiring. Thank you so much for who you be in the world and for having me.

Thank you so much. I appreciate it. I’ve been blessed with great people and great mentors. If I can help anybody else succeed, that’s part the reason we started doing this show. We’re helping people accomplish things and close deals or close enjoyment in their life out there as well and still running their business. It’s great having you on. Thanks again so much.


Everybody, thank you so much for joining us. Do us a huge favor, go check out Devi’s podcast, SpiritualEntrepreneur.com. You’ll love it. Leave a review and subscribe to it and also if you’ve got some time, do the same for us here as well. Otherwise, go out, take some actions and we’ll see all at the top.

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About Devi Adea

NCS 378 | Spiritual Entrepreneur

Devi Adea is a “soul-full” speaker, author, coach, and conscious business strategist. As the host of the top-ranked Spiritual Entrepreneur Podcast and creator of the popular Podcast on Purpose Online Academy, Devi moves entrepreneurs and leaders to embrace their soul’s purpose and to share their truth with the world so they can experience elevated freedom, fulfillment and results in work and life. Devi has been featured two times as an Icon of Influence at the New Media Summit, and interviews today’s top podcasters and influencers on her brand new show, Podcasters on Purpose podcast and shares her spiritual, lifestyle and business insights on Devi TV – the Podcast.

When she’s not speaking onstage, serving clients or interviewing bright lights in the world, you’ll often find Devi doing yoga, enjoying music, or spending time with her husband and their three cats in their home in San Diego, CA.



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