Are you tired of chasing qualified investors to fund your deals? Then turn it the other way around and let them come calling to you. Real estate entrepreneur, best-selling author, speaker, and investor attraction expert Dave Dubeau joins Scott Carson in this Note Night in America episode to discuss his simple five-step plan to raise capital for real estate deals. He shares his best practices to attract potential investors, especially in a difficult time like now, and the top five places where you can hang out with your best investors and offer virtual high fives. Tune into this conversation and move from the bottom 80% to the top 20% with Dave’s proven process of getting investors for your deals and more.
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Finding Funding Partners For Your Real Estate Deals In Five Simple Steps With Dave Dubeau
We are honored to have you here joining us. We’ve got a great topic and person who’s going to be sharing some amazing nuggets with you. We want to thank you always for joining us here. I’m excited about this. This has been months in the making of getting our special guest on the show but I don’t want to take anything away. If you missed an episode, the easiest way to get it is by going to WeCloseNotes.tv. It takes you to my YouTube channel. Make sure you subscribe while you are there. You’ll see a specific playlist called Note Night in America. There are lots of episodes on there. As always, you can always check out our podcasts wherever you listen to different podcasts out there. You can also check out our website at WeCloseNotes.com for a variety of information. We offer different training. You will see new upgrades in there with different deal flow, webinars and information for you.
You are here for some good stuff. We are all going through some difficulties. It’s been a crazy time out there. People are calling me like, “My buyer backed out. My funding backed out.” This episode, when I look back at the Note CAMP that we do once or twice a year and the workshops that we have 3 or 4 times a year, one of the biggest things that people ask about is how to find funding partners. It is the number one thing when it comes to what you are looking for help with over and over again.
I was honored to be a guest on our special guest’s podcast. Our special guest has been an active real estate investor for many years. One of the things he got started was doing eighteen deals in his first eighteen months. He’s phenomenal. He loves helping. This is one thing you’ll hear him say. He loves working with and helping mom and pop investors. I know so many of you reading this fall in that category. You’re not quite the institutional investor, but you’re also not somebody who’s brand new and green a lot of times too. You’ve got some experience, but you’re looking for help to hone your skills. We’ll talk about some of the things. I asked him to give me a couple of pointers. He gave me four big pointers about what he’ll cover.
We’ve got some great stuff for you here. He’s going to talk about the best practices for attracting potential investors, especially in a difficult time. We’ll talk about a simple proven five-step plan to have money partners calling you. Have that phone ringing pre-sold on investing with you on your deals. He’ll talk about the number one key to real estate success for those that are successful, that only the top 5% understand and implement a regular basis. He’ll talk about also the top five places where your best investors can hang out with where you’ll rub shoulders or give them virtual high fives now versus the handshakes these days. We are honored to have my buddy, Dave Dubeau, join us on the show. If you haven’t listened to his podcast, check it out. He’s also the host of the Property Profits Real Estate Podcast. What is going on, Dave? How are you doing?
I am doing fantastic, Scott. Thanks so much for having me on the show. If I was doing half as well as you, I’d be outstanding.
We are honored to have you here. I love this approach. You’ve shared it with me in the past. We’ve talked about this before, connecting back and forth. As I said before, raising private capital often is very intimidating for a lot of investors. They don’t like talking about money questions. I had somebody call me, “How do I pitch an investor on a deal?” I’m like, “You need to tune in and get where David’s at.” This guy’s an expert. He loves working with people.
Thank you very much for reading. Finding funding partners in challenging times. Huge thanks to this good-looking person, Scott Carson. Thanks for making this all happen. If you’d like to get a copy of the slide deck, a PDF copy of my newest book, The Money Partner Formula, as well as a special report, stick around to the very end and I’ll let you know exactly how to get that. Let’s jump right in. You are in for some very powerful training here. Full disclosure, this training is designed to be a 30,000-foot perspective. I do full workshops diving in deep into the weeds and this whole five-step money partner formula, but you’re going to get some great stuff here. In fact, Luke emailed me after attending this very same webinar. He said, “After watching your free webinar, I ended up raising $100,000.” It’s doable.
Let’s jump in. Why is it that some people are so successful real estate investing while the majority are not? We’ve all heard about the Pareto Principle, the 80-20 rule. It applies to everything. It definitely applies to real estate investing. My goal here is to get you from the bottom 80% of active real estate investors up into that top 20%. Ideally, if you want to, up into the top 5% of real estate investors. Why is it that some people are so successful so quickly while others are not? I firmly believe it’s because of this saying by Stephen Covey. “I’m not a product of my circumstances. I’m a product of my decisions.” I don’t know about you, but that has held true for me for good and for bad over the years. While this whole pandemic thing is going on, now is the time to take some action. Now is the time to get out of the sidelines. Now’s the time to get out of hibernation mode. Let’s take action. Let’s get ready for the opportunities that are going to come down the pipeline because of this. I’ve been doing this teaching and training and showing people about real estate investing for a long time now.
I’ve seen people become very successful very quickly in spite of what other people use as excuses or crutches. Things like, “Dave, I’m too old,” or, “I’m too young to get into real estate investing.” I’ve seen people, the youngest one I’ve seen so far is age fifteen who bought a five-plex using other people’s money and no, it was not mom and dad’s money. They raised capital for that. I see people get into real estate investing in their 70s and become successful very quickly. Age doesn’t need to get in the way. Male, female, otherwise, none of that has to get in the way. My own mother is a perfect example of this way. Back in the 1970s, 1980s, when I was a snot-nosed kid and she was a single working mom raising me, she built up a portfolio of over 50 doors way back then before podcasts, before smart guys like Scott we’re teaching and training about this stuff. Before gurus, she was able to do it.
Male or female, it’s so much easier now. It doesn’t matter the color of your skin, where you’re from. None of that matters. How much money you currently have or don’t have or your current credit situation. How many contacts you have, your experience level, none of that needs to matter. People who become very successful in spite of what other people use as excuses. We’re in this time of pandemic uncertainty. There are going to be tons of opportunities coming out of this. Also, it doesn’t matter what real estate investing strategy you’re focusing on. People are successful in buying hold of single-family homes or creating duplexes, doing the BRRRR strategy, buy, fix, and sell lease options, commercial, commercial-residential properties, development deals, tax liens, tax deeds, and notes. You name it, somebody is successful at it right here, right now.
What is this golden key to success once you’ve got the ABC’s, once you got the basics of real estate investing? It’s very simple. It’s all about finding the money for your deals. Raising capital, raising money for your deals. You might be saying, “Dave, I’ve heard this all before,” but you haven’t heard it this way because what I’m going to be showing you here flies in the face of a lot of the so-called common knowledge around this whole topic. In fact, I’m going to be showing you a way to completely turn the normal thing around where instead of you chasing after money, having money chasing after you. Now is the time to lay the groundwork. We’re in this time of crisis. The Chinese character for crisis is danger and opportunity.
We all understand the danger, but do you understand the opportunity that’s going to come out on the other side? Now is the time to get into real estate investing. Now is the time to show other people how they can benefit by helping you in real estate investing because what are their other choices? Look at the stock market. The powers that be that control the stock market back in 1987 put in a breaker switch. If it dropped a certain amount too quickly, the whole thing would turn off and give everybody like 20 or 30 minutes to collect their thoughts and recuperate a bit. Here’s what the stock market is run on. It’s run on greed and fear. That’s about it. Between 1987 and 2020, that breaker switch went off one time. I believe it was 2008, 2009 around the time that Bear Stearns thing happened.
Fast forward to 2020, that same breaker switch went off three times in a 24-hour period in March of 2020. That is how volatile the stock market is. That’s how crazy this whole thing is. Billions, if not trillions of dollars were lost in the stock market. It’s our turn to show people that there’s a better option. While everybody else has hunkered down, while all competition is down there waiting to see what’s going to happen, now is the time to take action. Here’s somebody that I’m sure you’re pretty familiar with there, Scott, and this is one of my early marketing mentors, Dan Kennedy. He says, “If you want to be successful, take a look at what everybody else in your industry is doing and do the exact opposite.” While everybody else is hunkered down waiting to see what happens, now it’s our turn to take action.
Here’s a smart guy too. Warren Buffett. “Be fearful if others are greedy and greedy when others are fearful.” Now’s the time to take the stand of leadership. Now’s the time, just like what Scott does, but in your own way, to take that position of leadership within your sphere of influence, within the people that you have that relationship with. Be that positive influence. Be that glass half full kind of person. Show them where the opportunities are coming out of this situation. When it comes to raising capital, now is the perfect time to get your ducks. Now is the perfect time to get what I call your investors lined up in the wings ready to go so when you’ve got opportunities, you can jump on them. It’s like a theater, the actors in the theater are waiting in the wings to get out on stage.
That’s what we want to do with our investors. We want to have a bunch of investors lined up, ready to go, so when you have a good deal, you got to go good opportunity, you could call them up and they’re ready to jump on it. That’s what it’s all about. If you don’t already have this setup, I know what could be holding you back. It’s the same thing that held me back for the longest time. It’s this. It’s the fear of picking up the 600-pound telephone and dialing for dollars. It’s a fear of coming across as a beggar with your hat in your hand. Nobody wants to come across that way. We all understand that that’s lousy positioning. Also, it makes us seem desperate. It’s not the way we want to look.
It makes us seem needy and needy is creepy. If you don’t like that idea, that’s probably what has held you back up until now because you haven’t found a better way. I’m going to show you or way here. It’s all about turning this around. It’s all about getting people calling you, texting you, emailing you, direct messaging you interested in your deals. These are people who are pre-educated, pre-motivated, pre-qualified and predisposed to investing with you. That’s what this is all about. I’m going to do something dangerous, Scott. I didn’t tell you about this, but I’m going to give people a little dose of tough love, a little bit of reality check here. This is dangerous to do on a real estate show, but there it is.
I said it. Nobody loves real estate. I don’t care what real estate it is. Nobody loves real estate. What are we dealing with here? At its core, at its base, we are dealing with tenants and toilets and plumbing supplies, contractors, rental agreements, maintenance and repairs and all this stuff. If you have the choice between doing that, dealing with that or winning the lotto for whatever it is, however, hundreds of millions of dollars it gets up to there and being able to sit on a hammock and have money float into your lap magically on demand, I know you would pick that. Here’s the thing. We are intelligent human beings. We know that there is virtually zilch as far as the chance goes for winning the lottery. What we’ve done is we’ve had decided real estate is the best vehicle to help us and our families achieve our income and our net worth and our lifestyle goals.
That’s what it’s all about. This is the best vehicle. Real estate is the vehicle. You use that as an analogy as we go through the stuff here. Real estate is a vehicle. Every vehicle needs a driver. You are the driver of your real estate vehicle. Every vehicle needs fuel and money is the fuel that makes our real estate vehicle go. When it comes to fueling up our vehicle, we’ve got a couple of choices. Here’s the first one most of us start out with and that is self-financing. It’s like having a little jerry can of gas. You get that out of the garage, you’re put that in the vehicle and off you go. Sooner or later, this is what’s going to happen. Sooner or later, you’re going to run out of gas. You’re going to stall out. You’re going to get stuck. This is why over 80% of active real estate investors get stuck with a couple of deals in their portfolio or a couple of deals under the and then they stall up. Why? They ran out of cash. They ran out of gas. On the other hand, when you dial it in, when you learn how to attract investors and raise capital, it’s like having your very own gas station. You can pull up there anytime you want and fill up 24/7 and off you go.
A little bit about my backstory about myself. After graduating with an asinine degree in Psychology, I didn’t have a lot of people knocking down the door. I decided to go see a bit of the world. I went traveling around Mexico and Central America for 2.5 half years and I ended up in a place called San Jose, Costa Rica. I fell in love with the country and a specific person in that country and decided to plant my flag. It was poetic justice. I was the pasty-faced white guy back in Central America. I was working there illegally until I finally got married and started a language training company down there. I made a pretty successful company out of that. I had a good lifestyle. I had a couple of kids. I had a nice house with a living maid, gardeners and all that stuff.
Fast forward to 2003, my wife at the time and myself to pack everything up and move back home and start all over again from scratch. Everybody goes, “Dave, why would you do that? You went from tropical paradise to moving back home. You went from the place everybody wants to retire to, to moving back home. Why would you do that?” The bottom line is if you haven’t lived overseas for a while, you don’t realize how good we have it here in North America. We always think the grass is greener on the other side. Costa Rica is a lovely country but being a pasty-faced white guy in Latin America, whether you have money or not, people think that you do it. It’s like having a big target on your back.
Not for myself, but for my family as well. Things like kidnapping and ransom, things like that do happen. They don’t happen very often, but I do know people that it’s happened to. We wanted our kids to grow up any safer environment, so that’s what we did. I had this challenge because I’d been gone from home for so long that I didn’t have good credit. I’ve been self-employed for so long. I was pretty much unemployable and I hadn’t been able to sell my business in Costa Rica, so I didn’t have very much money. There I was, stressed out trying to figure out what to do. I was up at about 1:00 in the morning. I saw one of those late-night infomercials and the guy came on the screen. He said, “You can get into real estate with little or no money down.” I said, “That’s perfect because that’s exactly what I’ve got. Little or no money.” I sent away for the course. I got it. I quickly unpacked it and devoured all of this. It even had VHS cassettes back in those days. I went through all that stuff. That was my initial little claim to fame, doing 18 deals in 18 months.
Fast forward a couple of years, I met up with a guy who was starting a training company and he was doing real estate investment training as well as investment opportunities. I came on board as the marketing guy for his companies. I helped to take it from him and one person working out of his basement to seven branch offices, 128 employees and over $200 million a year in revenues. I was involved with that for about six years. During that time, I developed a passion for teaching and training around real estate investing. I authored and co-authored several books.
Fast forward 2010, I’d taken a little hiatus from real estate. I got out of creative real estate investing and in 2010 I decided to jump into a client first rent to own deal. The way it works is to find a good client, a good tenant-buyer. You go out how shopping for them. You buy them the house that they want. You rent to own it to them for the next 2 to 3 years. As with most folks, I seller finance my first couple of deals and then out of ran out of cash. That’s exactly when I had this great client coming in the door. Perfect clients.
We went and looked at houses. I calculated the numbers and after I paid everybody else out, I was going to make about a $40,000 profit on this two-year rent own deal. It looked good. The only thing I was missing was the cash for the down payment. I said, “I better do something about this because I heard, ‘Find a good deal and the money will find you.’” I knew I had to do something. The first thing I decided was if you’ve got a good deal, pick up the phone and start dialing for dollars. Cold call people and tell them about your deal and raise money that way. I picked up the phone and dialed for dollars. I called and got rejected. Scott, you know me, I am a fragile little person underneath this tough exterior. My little ego could not handle that. I couldn’t handle that much rejection so I quit doing it.
I heard, “Turn every conversation into a real estate conversation.” I was like, “I better get out there and network and schmooze.” I went to the Chamber of Commerce, the local BNI and Toastmasters. Wherever they would let me in the door with a group of people, I went in there with my cards and my schmooze and my handshake and my 30-second commercial and raised absolutely $0. By this time, I’m running out of time and I’m getting pretty desperate. I came up with a brilliant idea. I said, “This is such a good deal. It’s going to sell itself. I’ll put together a little one-page PDF and email it to everybody I know.”
That’s what I did. I sent this out to a couple of hundred people and I was excited because this is the first thing that showed any signs of life because I started getting some replies back. I was excited until I started reading those apply. They said, “Dave, I haven’t heard from you in 5 or 10 years,” or in some cases, seventeen years. “Here you hit me up for cash. Take a hike, Buckaroo,” or some version thereof, usually not that polite. The bottom line is it sucked. I ended up losing that deal. I couldn’t close on the deal. I had to return my tenant buyer’s capital, the cashback to them. They were super ticked off. The house seller was ticked off. The realtor was ticked off. The mortgage broker was ticked off. Everybody is ticked off and this is in a fairly small city, so I got some major egg on my face. There went my $40,000 profit.
Why did that happen? It happened because I ran out of gas. That’s when I discovered what I call the big lie in real estate investing. Let me know if you’ve heard this lie before and here it is. Find a good deal. The money will magically find you. I say baloney. That’s not how it works. Here’s how it works. You need to dig your well before you’re thirsty. Harvey Mackay said that. Confucius said that about 1,200 years ago originally, but that’s the idea. You need to have your investors lined up, ready to go in the wings, so when you have a good deal, you’ve got the money. You’ve got access to the money right away.
When it comes to the chicken and the egg, which comes first, the money or the deal? Write this one down. The money always comes first. That’s what it’s all about. As with our vehicle analogy, you wouldn’t leave on a cross country trip without filling up the car first. It the same idea when it comes to raising capital. That’s when I decided I never want to be in this position again. I decided to focus on learning how to attract investors and raise capital. First of all, I wanted to learn how to raise capital. I went out and took coaching and training and courses and all this stuff. Some of it was good. Most of it was the same crap rehashed a different way, become better at dialing for dollars.
I didn’t want to become better at dialing for dollars. I want to become better at closing people about your deals. I didn’t want NLP-ing people or manipulating people in some ways so that they’ll do what you want them to do. I didn’t want to do that. I shook my head and said, “Dave, if there’s one thing you’re pretty good at, it’s marketing. Why don’t you apply intelligent marketing to this whole thing of finding investors and raising capital? Why don’t you see if you can get people to put up their hand and show interest first before you tell them about your deal? That’s what I decided to do. Through some trial and effort, I came through that with this whole what I call money partner formula. It’s a simple five-step process that we’re going to be going over here.
It took a little while to come up with this, but I came up with it and it’s worked wonders. It’s worked wonders for me. It’s worked wonders for the people that have used it as well, many of my students and my clients. Myself, I’ve used this same process when I was doing rent own. I raised hundreds and hundreds of thousands of dollars to do rental and deals. Since then, I moved into a larger deal to apartment type building properties and projects raise, multiple millions of dollars for those. More importantly, I’ve helped mom and pop real estate investors from across the world at this point raised cumulatively hundreds of millions of dollars for their deals. As we go through this, I’m going to share a few little case studies with you to illustrate the point.
The first one is Rick Wheeler. When I first met Rick, he had one deal enters, dealt single-family home, negative $200 a month cashflow. It’s not a good place to be. Luckily, Rick got educated about real estate investing and he got educated about using other people’s money, raising capital, finding the funding for his deals. He changed things very quickly. Read what Rick’s been able to do by having investors lined up, ready to go in the wings.
“There was absolutely zero way I put the deal together on my own. I didn’t have the finances or I couldn’t qualify for another mortgage, whatever it is. I would have had to pass on deals that were great opportunities if I hadn’t had investors on board.”
He would have had to pass on deals that were great opportunities if he didn’t have investors on board. That’s the biggest challenge most of us have. Luckily, Rick learned the whole process of attracting investors raising capital. The last time I talked to Rick, he had nineteen single-family homes in his portfolio, each one with a suite in it. Plus, he typically bought properties with separate garages. He was very smart and strategic. Each one of those deals, he purchased with an investor partner. Here’s the coolest thing. He was netting $900 a month per property. I’m not sure exactly what that is, 900 times 18 or 19 deals. It’s pretty darn good. Why has he been able to do that? It’s because he cracked the code on attracting investors and raising capital.
It’s up to you. You can keep seller financing. It’s like having a little Econo Car. It’s not going to get you there very fast. It’s not going to be very much fun or you can crack the code on using other people’s money. That’s like having your very own sports car. It’s going to get you where do you want to go so much faster and you’re going to enjoy the ride so much more as well. Myself again, I went from those small deals, single-family home and creative-type deals to focusing on apartment building deals, just like Robert Kiyosaki teaches in Rich Dad Poor Dad and his CASHFLOW games going from the small deals to the big deals. A great example has a few years ago, I raised $800,000 with five investor partners to buy this $4.7 million 54-unit apartment building complex.
Here’s what the five-year profit projections are that came true. Cashflow over the five years of $355,000. Mortgage paydown of over $485,000 and appreciation in that area of over $1 million. Total profits to be shared with our investor partners are over $1.8 million. Why do I share this? I want to show you that once you crack the code on using other people’s money, once you crack the code on finding the funding, then the world is your oyster. You can do a larger volume of whatever deals that you’re doing or start getting into bigger deals. It’s completely up to you. That process works so well.
About a year later, we rinsed and repeated it very quickly following this five-step process. We raised $2.1 million for creating a brand-new apartment building complex from the ground up. That’s what it’s all about using other people’s money to help you do more deals. If you like what I’m going to be teaching you here, I’m going to invite you to one of my upcoming virtual one-day workshops where we’re going to dig in deep, dive into the weeds on this whole five-step money partner formula. I’m going to give you a smoky deal because you are part of Scott’s group as well.
Step Two: Being Ready To Present Your Deal
Let’s take a look at this five-step money partner formula. Step number one is all about creating a contact group of prospective investors. A target group. That’s what that’s all about. Gather, filter and reconnect. We’ll go over each one of these steps much more in-depth. Step number two is once we’ve got that target group ready to go, we need to be ready with a presentation. We need to be able to show them what we’ve got. We need to be able to show them what our deal is all about. Step number three is all about marketing, what I call constant consistent communication. This is the glue that sticks it all together. Step number four, in order for people to invest, they need to know us, like us and trust us. Step number four is all about creating that trust factor.
Step number five, this one’s beautiful. It’s a snowball effect. Once you’ve got 1 or 2 investors under your belt, it’s so much easier to get more of them with effective testimonials and referrals. That’s what it’s all about. If you don’t have this dialed in, here are some of the challenges you’re probably facing. Obviously, not as much capital as you need to do as many deals as you want to do. You’re probably not sure how to get the word out about what you’re up to. You might be nervous about who you should be talking to and who you should not be talking to when it comes to investing with you. You might be a little bit nervous about whether now is a good time to be talking about real estate investing and investing with you or not, considering what’s going on with the economy, what’s going on with people’s health, etc.
You’re probably a little nervous about how to approach people without coming across needy or creepy. If somebody does put up their hands and show interest, you might not be sure what to do or how to present your deals. The bottom line is we’re all busy. You don’t want to spend a lot of time figuring this out or putting it into play. Another great example is Kathy. I love this. She reminds me of my mom because a few years ago, she found herself at the wrong end of a divorce. She was the sole support for her three teenage sons, trying to make a go of it on a secretary’s salary. It wasn’t working.
She got fed up. She said, “Enough is enough.” She got educated about real estate investing. She got educated about using other people’s money very quickly. I thought it was hot stuff doing eighteen deals in eighteen months. No, she got 21 units in 24 months while being a full-time mom, while being a full-time employee as well. It’s amazing stuff. How was she able to do that? She learned the basics of real estate and she learned how to attract investors and use other people’s money. Let’s dive in.
Step number one of the five-step money partner formula is all about creating that contact group of prospective investors. A quick little time out here. I’ve got to do my legal disclaimer. It’s called Dave covering his ass. Here’s how this works. I am not a lawyer. I’m not an accountant. I’m not a security specialist. I am a real estate entrepreneur and a marketer explaining my understanding of things. Before you run out and do anything, make sure you get proper legal and accounting consultation and advice. Scott, did I cover my butt pretty well?
Step One: Creating A Group Of Prospective Investors
Here’s the challenge. The challenge is each state has its own rules and regulations. Plus, you’ve got the Security and Exchange Commission. You got all this stuff going along. You need to make sure that you’ve got things structured properly. That’s a matter of going and talking with a good real estate lawyer and saying, “Here’s what I want to do. How can I structure this?” I’m going to share with you what works best and what I’m going to share with you is how to get the low-hanging fruit. How to get the easiest, fastest investors first because that’s the smartest place to start. That’s what this whole process is about. What I’m going to suggest is that we create a very targeted group of prospective investors and we’re going to focus on one specific group of people. When it comes to raising capital, there are all sorts of options. Most people who don’t have any experience with this figure or they tell me, “Dave, I don’t care who my investor is. Anybody with a pulse and a checkbook will do fine.”
No, that’s not true. First of all, there’s logic. In order for people to invest with you, they need to know you, like you and trust you. If you’re going out to the general public, you’re going out to a complete stranger. They don’t know you. They don’t like you. They are sure as heck don’t trust you with their money. You have to start everything from scratch. It’s a very difficult uphill battle. The second thing is the legalities. It’s illegal for us to raise capital from the general public unless we’ve jumped through a bunch of hoops or we’re licensed to do so. For example, a broker is licensed to do so. A financial planner, a mortgage broker. These kinds of folks can raise capital from the general public. Typically, they work for the large financial industry, or else we have to take a look at getting the right paperwork and getting all our ducks in a row with the Securities and Exchange Commission or our local securities oversight commission. That’s what it’s all about.
We don’t want to start by raising capital from the general public. It’s an uphill battle. Quite often, there are exceptions, there are exemptions to this whole thing. One exception could very well be focusing on accredited investors. Rich folks. Accredited investors or sophisticated investors. An accredited investor is different everywhere, but high income, $200,000 to $300,000 a year in income, at least a $1 million net worth. Successful people, high-income folks, doctors, lawyers, or business owners. If you know a bunch of those people, that’s a good place to start. The challenge is most of us don’t know that many people. They tend to be the top 2% or 3% of the population financially. There’s a lot of competition for their money and their attention. If you know a bunch, great. If you don’t, that’s where we’re going to go next.
Where does that leave us? That leaves us people that are in what I call your sphere of influence. People that you have a preexisting relationship with. These other folks I’m going to suggest we want to start with. Our goal is to come up with a list of approximately 200 of these folks. People that we already have that preexisting relationship. Friends, family, coworkers, people from your church group, people that you know from work, people that have been past clients or customers if you’re self-employed. You know them and they know you.
When I say this at a live event, I usually have a number of people giving me some look like this and all sorts of excuses. “Dave, everybody I know is broke.” Let’s address that one first. No, I don’t think so. Quite often, the people that are all flash got no cash. The folks that are humbler are the ones that have the money. If you’ve read or even heard of the book, The Millionaire Next Door, they found that the vast majority of the wealthiest folks in North America don’t look the way we think they should. They’re our neighbors. They drive the same car you drive. They live in the same house you live in. Where they are is they’re very good with their money. Don’t make assumptions. That’s job number one.
I firmly believe that right within all of our telephones, we have at least $1 million worth of capital. We have to figure out how to access it. The next thing I hear people say is, “Dave, I grew up and I learned neither a borrower nor a lender be. Don’t mix friendship and business. Don’t mix family and business. That’s a recipe for disaster.” I completely understand, but if there’s one thing I can do for you here in this presentation, I’d like to switch your mindset around them. Here’s the trick to doing this. If you’re going to be working with friends and family members as your investor partners, treat it as a professional relationship.
Here’s the biggest mistake people make. They go in on a deal on a spit and a handshake. That’s a recipe for disaster. However, if you set everything up properly if you’ve got the proper documentation, the proper contracts and the proper structure. If you’re doing a corporate structure, the proper joint venture agreement if you are going that way, whatever way you’re going to be stretching the deal, do it as if you were working with a complete stranger. Make sure that you’ve got regular reporting. If you’re going to be reporting quarterly, make sure you do that. You stick to that even if you’re working with your Uncle Fred or your mom or your brother or your sister. Treat it as a professional relationship and that will separate that whole challenge. That’s what it’s all about.
The other big excuse I hear people say is, “Dave, I took a stab at something else a few years ago.” It could be a different business or it could have been a network marketing type thing or an MLM type thing, whatever it is. “I took a stab at something, made a big to-do about it, and then it fizzled up and I’ve shot myself in the foot. I don’t have much credibility.” That’s a good challenge to have because it may mean that you tried something. Here’s the thing. Most people that are successful have a bunch of failures along the road, the vast majority. Count yourself in good company. Plus, if you took a crack at network marketing and you didn’t make it, join the other 38 million people that are in the same boat that you are. That’s an actual number. That’s how many people have taken a crack at network marketing.
Don’t let that stop you. In fact, here’s my suggestion. Use it as an educational example. Use it as something that you could show. Don’t try and hide from it. Say, “I tried this in the past. Here’s why it didn’t work. Here’s why real estate is so much better.” Use it as a stepping stone, use it for leverage. If I can switch your mindset one little bit here, here’s my goal for you. I want you to understand that it is our patriotic duty to educate our friends and our family about real estate investing and allow them to make an educated decision as to whether they want to invest with us or not. Think about it. I didn’t say pressure people in investing with you. I didn’t say manipulate them into investing with you. I didn’t say do NLP or hypnosis or any of that weird stuff on them to get them to invest with you. I said to educate them and allow them to make up their own mind, whether it makes sense or not.
Here’s the thing. If you’ve got a good real estate deal, you’re doing them a disservice by not at least showing them what it’s all about because the average person’s investment choices suck. Think about how much money are people making with having their money in savings accounts or mutual funds, stocks, bonds, wherever it is. Where else can they get the kind of returns they can get from a good investment with us for a good, solid, tangible asset, which is real property? There’s nothing that compares. It’s all about educating. Now is a perfect time to compare and contrast real estate versus the stock market. We have just seen the crashes that the stock market can have.
Here is another great example here. John’s my most successful client to date. John has raised over $32 million for his real estate investment deals. When I first met John, he had one seller finance property under his belt. His whole plan was to go make a lot more money up in the oil fields and save up more to buy more properties. Luckily, he got educated about using other people’s money and he absolutely went to the races with it. Here’s what I want you to learn when you read this case study because this is all about that mind shift.
When we initially get into using other people’s money, we always tend to think about what’s in it for me, but we also need to think about what’s in it for the other person. How are we going to be able to help that other person out by doing something they cannot or will not do on their own? What I want you to read here is read about John and who does he like to have as his investor partners? What’s an example of what he’s been able to do for one of his investors? You’re going to like this one.
“It was a big light bulb a-ha moment when I learned that I could partner with other people. That idea was totally new to me before I met you, Dave. Now, it’s something that I do very regularly. I prefer working with friends and family because I like working hard knowing that they’re making a good return. I like being able to help out my sphere a little more directly like that. I liked growing my friend’s money and helping them do something that they can’t on their own. I get very happy investors, Dave. I took off one client in particular where I’ll be sending them enough money every month that they can be retired off the passive income that they get. That makes me feel good because that’s one of the things I got into this so that I could do that for myself. Now, I have the power to be able to do that for other people.”
I love that example. Think about it. How cool would it be if you could help somebody that you cared about? John talks about helping somebody to retire. That might be a bit of a stretch, but what have you could help somebody put their kid through college? Would that make you feel pretty good? Darn, right. What if you could help somebody take a vacation that they can’t otherwise or retire a little bit earlier than they could otherwise or retire more comfortably than they could otherwise? How cool would that be? That’s what it’s all about. It’s all about creating win-win deals so you get happy investors. This is Reno, one of the investors on that 54-unit apartment building deal getting our cashflow check. It’s all about you winning as well as your investor partner winning. That’s the thing.
I hope that I’ve instilled this in you. It’s not all about me, it’s all about how you can help each other. They’re helping you grow your portfolio. You’re helping them to do something they cannot or will not do on their own because here’s the truth, 95% of the general population has never purchased an investment property in their lives. Their own house doesn’t count. If you even have 1 or 2 deals under your belt, you are eons ahead of the vast majority of people that outside of the real estate space. It’s up to us to create these win-win deals. Now is the perfect time to reconnect with folks. Now is the ideal time to reach out and touch somebody, give them that virtual elbow bump. Let’s talk about the top five places where you’re going to find these investors.
Everybody goes, “Dave, I don’t know 200 people. There’s no way I know 200 people. How am I going to come up with that list?” Here’s what I’m going to suggest. I’m going to suggest we start with a list of a group of let’s say maybe 1,000 or 1,500 or 2,000 people, and then quickly whittle it down to 200 people. Hear me out because now you’re probably rolling your eyes. If I don’t know 200 people, I don’t know 2,000 people. I’ll show you. Here’s the first place you’re going to look for your investors. You’re going to take your phone and you’re going to go to your contacts and you’re going to scroll all the way down and you’re going to see how many contacts you have. What you want to do is take all of those contacts from your phone, export them and get them into an Excel spreadsheet. That’s job number one.
Job number two, do the same thing with all of your different email contacts. Chances are, you’ve had the same email address for years. Some of us have had them for decades. Export all of your contacts from all of your different email addresses and get them into that Excel spreadsheet. If you’re like me and you’ve got a whole bunch of business cards, cluttering up the place, scan those, get those into that Excel spreadsheet. The same thing if you’ve got an old address book and the same thing with your social media as well. Make sure that you get all your contacts from Facebook, from LinkedIn, from Twitter, from Instagram, or whatever you’re using. Get them all into that spreadsheet.
Here’s a beautiful thing. Instead of having to come up with a couple of hundred people. You’re going to start with probably 1,000, 1,500, maybe 2,000 people are more and quickly whittle through it and whittle it down to 200 people. It works so much better. Here’s a trick. Do not make the dumb mistake I did when I was desperate for cash. Remember when I emailed and I spammed everybody with my deal? Don’t do that. What you want to do first is you want to break the ice with them. You want to reconnect with them on a personal level first before you start talking to them about business. Only after you’ve done that, then you start talking about real estate investing. That is key. Don’t rush out there like a bull in a China shop. Don’t be clumsy like I was. Have a little bit of couth. Have a little bit of class in the way you do this. Reconnect with them on a personal level first. That’s step number one.
Let’s jump into step number two, which is all about being ready to have that investor meeting. Here’s the thing. If you reconnect nicely, if you reconnect well before you started talking business, you’ll probably get some people putting up their hand and saying, “I’m curious, what are you up to with this whole real estate thing?” You want to be ready, willing and able to present your opportunity to them in the best possible light. That’s what this is all about. It’s all about creating an effective presentation. What I’m going to suggest is you want to have a well-organized, well-thought out, well-structured slide show presentation.
Something like a PowerPoint or it could be a keynote, whatever it is, but a slide deck presentation. I know some people say, “Dave, you should be able to grab a piece of paper and a Sharpie and write some stuff down and explain it that way.” I don’t think so. If you’ve got a good slideshow presentation, it’s going to keep you on track. You’re not going to forget any of the important points and you’re going to cover everything completely. That’s important. The next thing is it’s going to be a lot more interesting for the other person, a lot more visually stimulating and it’s going to get you a much more reliable result. Always use a good slideshow presentation. The beautiful thing is you can use these presentations one-on-one in person with somebody. Flip out your laptop and or your tablet and go through the presentation there. Especially nowadays, you can jump on Zoom. You’ve got one-on-one and group presentations using your slide deck. It works like gangbusters.
When you’re doing your presentation, don’t try to whitewash the whole current situation with the whole COVID thing and dress it upfront. Overcome their objections, overcome their fears about this right out front. Don’t try to sweep it under the rug. How effective is a good slideshow presentation? It can make all the difference in the world. Here’s a perfect example. Brendan was getting into his first situation where you needed other people’s money. He had no clue about how to do this. He went through my process. He learned how to create what I call your Million Dollar Investor Presentation. The very first time he used it, not only did he get the lady on board that he was presenting to, but she brought on two of her friends as investors. He got 3 for 1. People say, “Dave that must’ve been beginner’s luck.” I don’t think so. I believe luck is being prepared and meeting with opportunity. That’s where you create your own luck. That’s exactly what Brendan did because he had an effective million dollar investor presentation. Nowadays, especially with the whole lockdown and everything, online presentations, Zoom meetings are where it is definitely.
Step Three: Consistent Communication
Step number three of the five-step process, all about the marketing. Constant, consistent communication. There are all sorts of ways to do this. Some of the most effective ways nowadays are electronic. Email marketing, video logs, electronic newsletters, blog posts and all of these kinds of things are super effective. The cornerstone of this is to make sure that you’ve got a good website. A website that’s very effective for communicating with your investor partner. It’s all about online marketing. Make sure that you’ve got a call to action at the end of your marketing as well. People say, “Dave, how do you get people calling you, texting you or emailing you?” It’s simple. I tell them too. At the end of the marketing, I say something like this. “If you’re interested in finding out more, give me a call or send me a text.” Whatever my call to action is, I tell them specifically what to do. It’s very important because again, the thing we want to avoid at all costs is picking up that phone and cold calling people. No, I don’t want you to ever cold call anybody ever again.
Now is the time to double down on your marketing efforts. Now is one of the few times in modern history where we can get people’s attention a lot easier than we could otherwise. This whole thing is it’s about attracting people to us. It’s about getting people to put up their hand and self-identify and say, “I’m interested. Tell me more.” I tell you what, that conversation is a complete 180 from you chasing after them trying to schlep your deal on somebody. This is so much more fun. Having people reach out to you pre-educated, pre-motivated, predisposed and prequalified to invest with you.
Step Four: Creating The Credibility Factor
Step number four of the five-step process is all about creating this credibility factor, the trust factor, because we’ve said in order for somebody to invest with you, they need to know you, like you and trust you. They need to see you as the expert, as the authority. There are lots of different ways to do this. A couple of quick tips here. Take that position of leadership. Take that within your sphere of a couple of hundred people. Take that position of positive leadership within that group. Be the glass-half-full person. Here’s an important one. Even if you’re going to be meeting somebody in via Zoom, dress the part. Dress up. Dress professionally, show them respect and you’re going to get respect back as well. Speak knowledgeably about your specific real estate investing strategy and the market area or areas that you are focusing on. Be able to speak knowledgeably about that.
Here’s the trick. If you can explain it to a thirteen-year-old and they get it, that’s the way you want to be able to explain it. That’s the level that you want to be explaining it. I call it Reader’s Digest level. It doesn’t mean the other person’s dumb. It means we need to be able to explain it very simply. If you want to be taken seriously, you need to have a website. That website needs to have lots of videos on it because real estate websites with videos on that get four times more interaction and more opt-ins than the exact same website with written text. Video is the next best thing to being there in person with people.
A couple of other tips. Invest a few bucks in getting some professional headshots taken. I don’t mean going to Walmart and get the cheesy ones. Go find a professional photographer and get some good headshots and invest in some good business cards. Don’t cheap out on your business. Don’t try and do it yourself. If you’re serious about raising hundreds of thousands of dollars, perhaps even getting $2 million or more, you need to invest a few bucks in your marketing materials. It makes sense. Another quick case study here, Todd. Todd got off to a good start with real estate investing in his early twenties, bought three properties, and self-financed all of them. He got married, had kids, changed jobs, all that life got in the ways. He took 10 or 12 years off.
Step Five: Creating The Snowball Effect
He still kept his real estate portfolio, but he didn’t buy any more properties. He came out, he got re-inspired about real estate and he got educated about using other people’s money and attracting investors. He ran out of the gate and he got eighteen more units in his first six months. Last time I heard about Todd, he was up to 72 units in his portfolio. He’d long since quit the job, loving life as a full-time real estate entrepreneur. If he can do it, you can do it too. Step number five of the five-step process. This is all about creating that snowball effect.
Once you’ve got an investor or two onboard, you’re doing a good job for them and they’re happy with their results, it’s so much easier to get more of them with good testimonials. You want to get video testimonials, those are gold and referrals. You want to get warm referrals. You want to get introduced to their friends and their cohorts. Birds of a feather flock together. People with money tend to hang out with other people who have money as well. You want to dial that in with getting testimonials becoming warm referrals.
We’ve gone through a lot of stuff very quickly. Let’s do a quick review and see how this can work for you. Real estate is the vehicle we have chosen to create our ideal income, our ideal net worth and bottom line, our ideal lifestyle. You are the driver of that vehicle. Money, capital and funding are the fuel that makes our real estate vehicle go. Having your investor partners on board, having investors lined up, ready to go in the wings, that’s like having your very own sports car. It’s going to get you where you want to go so much faster and you’re going to have a lot more fun along the way as well. It’s up to you. You can continue to sell finance and go slow onesie-twosies or you can dial it in with other people’s money, raise as much capital as you want at will and grow your portfolio as big as you’d like. As Robert Kiyosaki out there at Rich Dad Poor Dad says, “He or she raises the most money wins.”
I’m going to take about five minutes to tell you about the upcoming one-day virtual workshop because you’ve learned a little bit here and I hope you can take some of this and put it to use. If you want to dial this in, it’s like when you were first learning how to drive. I don’t think your mom and dad threw you the keys to the car and said, “Go for it.” Somebody probably got in the car with you and showed you how to drive step by step. They were right there with you. That’s what I want. I want to spend a full day with you. Eight solid hours walking through this entire process so that you can effectively use it. That’s what I’m going to invite you to do at my coming one-day virtual workshop.
I’d like to invite you to attend that with us if you’d like to because this is the ultimate shortcut to getting from where you are to where you want to be. I’m going to recommend turn off Netflix, turn off Facebook and focus on yourself and your business for one day. That one day that you spend focusing on dialing in this skill can change your life forever. Here’s what you’re going to get. The first thing you need to get is a full day of training. This is not light. This is not superficial. This is the equivalent of the training that you would take pre-COVID that you would literally spend thousands of dollars to take with the big guys. Here’s the thing. Nobody else teaches this.
This is a proprietary methodology. I am the only one in the world that teaches this process. This is the training other people charge thousands of dollars for. What are we going to be doing? Here’s exactly what we’re going to do. When this whole COVID thing hit, I sat back and I said, “Dave, if I were starting over again from scratch, knowing what I know now, and if I needed to raise at least six figures in the next 4 to 6 weeks, what would I do if I had that proverbial gun to my head?” I came up with this process. Here’s exactly what I would do step by step to attract investors and raise capital in the next 4 to 6 weeks.
Step number one is all about creating that target group of prospective investors. Where to find them what to do with them and how to reconnect with them. Session number two is all about what I call a warm-up campaign. Making that personal connection with people first before we start talking business. This is absolutely key. You need to learn from that dumb mistake I made where I charged around like a bull in a China shop. You need to do this with class. It’s very important. I’m going to walk you through that in-depth as well. I’m going to show you and give you the tools that you need.
Step number three is all about presenting your deals. Creating your million-dollar investor presentation and how to use this effectively one-on-one as well as in group scenarios, either in person or online. Step number four is all about again, creating that million-dollar investor presentation. How to practice it, how to get a few friendly ones on your belt before you start doing this. Also, how to do this in online group situations just like Mark Onaba. Mark reached out to me a few years ago. He was transitioning from small deals into his per first big deal. He had an apartment building under contract at $1.7 million. The only challenge was he didn’t have the money for the down payment. What was the solution? We created his million-dollar investor presentation and did a webinar, an online group presentation. Bottom line, within eight days, he raised the capital that he needed to buy that property.
Think about it. What an impact did it have going from single-family homes and condominiums into buying an apartment building all in one fell swoop all with other people’s money? Not just that, but what impact is that going to have on his investors as well? Absolutely huge. That worked so well that six months later he found an even bigger property, bigger and better deal. We rinsed and repeated the whole webinar process and he raised over $1 million from that second webinar.
Here’s what’s cool. That is the deal that got him out of the rat race. That is a deal that allowed him to quit his good secure government job with the lovely pension at the end of the rainbow and become a full-time real estate entrepreneur. That is the deal that allowed him to create his ideal income, his ideal net worth and his ideal lifestyle. That’s what it’s all about. I’m going to be showing you step by step how to do that. Read what Mark was able to accomplish thanks to these webinars.
“The first time we got together was when I had this big deal that I didn’t know how to raise capital for. You were instrumental in helping me see that through. We were able to raise $440,000, which is what we needed to close on that deal.”
I love that example. I’m going to be giving you a step by step webinar tutorial. To give a little bit of perspective about this, I’ve been doing webinars so long that they weren’t even webinars when I started. They were teleseminars. These are things that we did over the phone. I do on average 3 to 4 webinars per week. I’ve got this dialed in. I’ve raised millions from webinars. I’ve helped other people raise mega millions through webinars as well. I’m going to walk you through exactly how to do your own webinars as well. Session number four is all about marketing. I’m going to be teaching you the top two marketing strategies I would do if I were starting from scratch. The first two things that I would be doing and exactly how to do that.
Session number five is all about leveraging. Leverage is one of our favorite words in real estate. I’m going to show you how to leverage all of those other things and put this on hyper-drive for you as well. How are you going to do it? I’m going to show you how step-by-step on the virtual one-day workshop. You’re also going to get a PDF workbook with all of the slides, the whole slide deck from each one of those five sessions. If you’ve got something you were going to refer back to anytime you want. If you’re like me, you’re probably going, “Sounds good, Dave, but what’s it going to put me back?” I firmly believe that this is worth at least $2,000. It’s actually worth more than that, but obviously, you’re not going to invest that. A regular investment for this workshop is $97. You guys are part of Scott’s group. I’ve got a special opportunity for you. Your investment is $49.
We made it shorter, Bit.ly/DavesClass.
To make this an absolute no brainer for you, I’ve got some fast action taker bonuses as well. Here’s the first one. First of all, through this whole one-day workshop, I want to create a good problem for you. Here’s the good problem you’re going to have. By the end of this whole thing, you’re going to have more cash than what to do. You’re going to have more capital than you’re going to have deals. I’m going to help you solve that problem because I’ve got this system called the More Deals Now Deal Attraction Marketing System. As Scott said, way back in the day when I first got started, my whole claim to fame was eighteen deals in eighteen months. The cool thing was I never did any of those deals with realtors. I never surfed the MLS. I never called a single for sale by the owner’s property seller. I did all of those deals by attracting motivated sellers to me. You can do the same thing. This is a program I’ve created and sold in the past for as much as $1,000. It is a free bonus to you, a digital bonus for you when you come out to the workshop.
The next one is Insider Secrets to Raising Millions. I got together with some very sharp capital raisers. Paul Blacquiere, North America’s leading expert on using other people’s retirement funds for your deals. July Ono, who went from zero to 500 doors in a decade, all using other people’s money. Russell Westcott, number two guy at the real estate investment network, author of Real Estate Joint Ventures, plus a bunch of others. It’s another $999 value, yours free for coming out. Last but not the least, a one-on-one strategy session. At the weekend workshop, I’m going to dive deeper into the whole marketing thing, but different people have different real estate investment strategies. I can’t go into the weeds for every single different way to structure deals, whether you should be going through a corporation, using joint venture agreements where you should have equity deals or debt deals. All of those things are going to be different depending on your particular strategy, your market, and your experience level.
What we do is we have a one-on-one session anytime within two weeks of the workshop where you and I would get together on Zoom, spend up to 45 minutes and I’ll dive in deep and show you exactly how to apply the process to your situation. It’s a $500 value yours free when you come out. You get the full-day virtual workshop, you get the workbook More Deals Now Insider Secrets and the clarity session, the total value of over $3,500. Your investment, because you’re part of Scott’s group, is $49. Is it going to be worth your time? You bet it’s going to be worth your time. Here’s what Adele had to say. “The fact that everyone stayed for eight hours on a lovely Saturday speaks volumes of his content and teaching capabilities.” Jessica said, “All I can say it was eight hours very well spent. He knows this stuff is fantastic. He’s sharing his knowledge in an easy to understand manner.”
We keep these workshops small and intimate because we’d like to have breakout rooms. We like to have you mix, mingle and participate with the other folks that are on the call. We keep it to a maximum of 55 people. If you’d like to grab one, click on that Bit.ly link and go ahead and grab your spot. If you’re a skeptic like me, you’re probably saying, “Dave, WTF,” which stands for what the heck or something like that. They’re probably going, “Dave, supposedly you’re going to give us a full day of full-on training. It’s going to be awesome training. You’re going to be giving us the workbook. You’re going to be giving us all sorts of bonuses. You’re only charging us $49 instead of $3,500 that this is all worth. Why are you doing this? You’re not going to be making much money at $50 a pop for selling tickets to this workshop.”
You’re right. I’m not being making very much money from selling the tickets to this. Yes, there is a financial reason why I’m doing this. If you suspect is because I’m going to make you an offer, you’re absolutely right. Here’s what I do. Here’s the method to my madness. I’m going to teach you everything in this one-day workshop. I’m not going to be holding anything back. I’m going to teach you everything. I also have a small boutique marketing agency and here’s what we do. We help people to implement what we teach. I’m going to be making you two different offers during the day.
I’m not a high-pressure guy. You can take them you can leave them, whatever you like to do. I’m going to make you two offers. I’m going to be offering you two different resources and tools that are going to make your life so much easier to implement what you learn. If you want them, great. I’m going to make you what I hope is an irresistible offer to take me upon them. If you don’t want them to be more of a do it yourself person, that’s perfectly fine as well. You’re going to get tons of meat and potato in this full-day workshop. Is that okay? How’s that for full disclosure? I’m going to teach everything and offer to make it a lot easier for you to get it done. If you want that, go ahead and grab a spot there. If you’re worried about your $50, don’t be.
I got you covered with a full money-back guarantee. Here’s how that works. Attend the entire workshop all day long. We’re going to start at 8:00 AM Pacific, 11:00 AM Eastern. We’re going to go until about 4:00 PM Pacific, 7:00 PM Eastern. If during that time you don’t think you’ve got at least ten times your money’s worth, let me know and I will give you a full refund, your entire $50 back. No hassles, no questions, no hard feelings, but here’s the only caveat. If you ask for a refund. I’m not giving you the bonuses. Fair enough? That’s how that works. You’ve seen example after example. Jon Simcoe, $32 million raised. If there’s anybody who doesn’t need to come to these workshops anymore, it’s John, but he came out to one last fall. He wrote me this messy, lovely little note, “Dave, thank you for helping me attract the money to do my real estate deals.”
Brian raised enough capital to buy a six-plex in downtown Ottawa. Paul Reynolds and John Walls are already rock stars with raising capital the old-fashioned way. They do self-storage facilities around North America. They were tired of chasing after investors, chasing after the money. They applied this and very quickly raised $1.5 million coming to them. Bruno Jury, new to the country from Mexico, no track record, very few contacts. His very first million-dollar investor presentation raised $200,000. Glenn went from chasing the money to having money chasing after him. Karen and Leona Knight raised $80,000 with their first presentation. Aaron Bellmore, $673,000 from a webinar. We already heard from Mark Onaba. Jamie and Leslie Collard seller finance their first two properties, single-family home in a house with a suite in it. They ran out of cash and credit.
They came out to this workshop, learned all of this and applied it. Very quickly, they went from that to 47 doors in the first year in a little bit. Last time I heard, they’re over 80 doors and here’s the cool thing. They both quit their jobs. They’re living their ideal lifestyle. In fact, they bought a small resort they’re turning around in Curacao in the Caribbean. Talk about living your ideal lifestyle. Remember I told you about the fifteen-year-old kid that bought a five-plex with other people’s money, not his mom and dads? They learned all about attracting investors and raising capital from me. They taught their son, he applied it. He raised enough capital to buy a five-plex. If a fifteen-year-old kid can do it, do you think you can do it? I think so.
Are you serious about this? If you’d like to get it, if you’d like to crack the code on attracting investors, raising capital, go ahead, grab a spot while we still got them. Here are some folks that came out to a similar event. This was back when they had to pay over $1,000 to come to this and they had to drive to me instead of doing this virtually. Here’s what they have to say.
“Dave has over-delivered. It’s so much fun. It’s an easy-going atmosphere. It’s more than I ever expected.”
“I learned a lot and I’m ready to go out and make some deals.”
“I like the information. It’s actionable. He makes it so simple. You can easily act on it.”
“Get on your vehicle and come. You need to be here if you want to do this as a business.”
“Would you recommend these future training?”
“Hands down. Dave has been a mentor of mine a long time and I have everything to accredit to him for my real estate investments.”
“I can get focused now and take action. My wheels are spinning so fast, they think they’re going to come off the rails.”
“Dave showed me the right way to do it.”
“You got to get off. You got to come here. You got to learn from Dave.”
“Go for it. You can’t go wrong. The program is awesome. Do what it says in the program and take action. You’re on your way.”
“It’s a very valuable investment. Anything that Dave offers, we’ve always found it to be top-notch.”
“He always delivers more than what you expect. He’s put on another fantastic weekend for all of us. We all learned some valuable stuff.”
Click on that Bit.ly link and then you can scroll down. When you got a chance, you get to listen to a lot of other folks, what they had to say about this event, what it’s done for them, all sorts of reminders about the bonuses and all the cool stuff that you’re going to get. When you’re ready, click on one of the big blue buttons and that’s going to take you to our secure online encrypted order form. Go ahead and fill out your information, Visa or Mastercard. Click on the order button. Bob is your uncle.
A couple of questions here. Bill asked, “Will it be recorded?”
No, it won’t be, Bill. The reason it won’t be recorded is because this is like a live in-person event. We want you to mix and mingle, get to know other folks that are part of the whole thing and connect with other folks as well. No, we do not record this.
You must be present and ready to rock and roll there for you. Laura says, “Done. I’m all signed up and ready to rock and roll.” Tony asked a question, “Is there any way that you can tell us now how much your money-raising tools cost so we will know what’s what is going to cost us then?
Heck no, but I will tell you this. It’s probably a heck of a lot more than you’re worried about. Here’s the thing. This is my philosophy. I’m going to teach you everything during this workshop and if you want my help, I’m going to make that very accessible. If you want to, great. If you don’t want to that’s okay, too. This is the way that we get to meet new clients. This is a way for me to help spread the word about raising capital and attracting investors. It’s a win-win situation. Either way, you’re going to get an absolutely amazing education at this.
Question from somebody on Facebook Live. They go, “What time does it start?”
We’re going to start at 8:00 AM Pacific, which is 11:00 AM Eastern Standard Time.
There you go. Those can sleep in a little bit there and then it runs until what? 8:00 at night?
It runs until 7:00 PM Eastern, 4:00 PM Pacific. If you’re the person in your house that’s in charge of cooking, then you’ve got the day off. Tell him Dave told you so. That’s the day you get to delegate that task to somebody else, or better yet, outsource it to Pizza Hut. There you go. You got my permission. Sometimes we have questions like, “Is this a good event for beginners?” It depends. I know everybody hates that term, but here’s the thing. This is not a beginner event. This is more advanced training. If you’ve never cracked a real estate investment book or attended any training and gotten any training about real estate investing whatsoever, do not come to this event. This is not going to be for you.
However, if you’ve got a deal or two under your belt, or a lot more under your belt, this is going to be ideal for you. Even if you’ve got some education, but you haven’t done any deals yet, but you know what you’re going to be doing, you’ve got the gist of it, this can be very valuable for you as well. If you’re starting from scratch and you don’t have a clue yet, go get the basic training from Scott or get referrals from Scott to whatever real estate investing you want to be focusing on. This would not be ideal for you in that case.
Question for you from online here. Jennifer asks the question, “You talk about using webinars. What do you see as being an ideal webinar length for your students that have been successful in raising capital? What are you seeing on average?
I would suggest that 30 minutes is pretty much the sweet spot, for sure. You don’t want to be too much more than that. It gets to be a little bit too much. The gist of the webinar is not necessarily to seal the deal. The gist is to create curiosity and to get a one-on-one conversation with that person. That’s what it’s all about.
John has a question, “I typed on the webpage and it does not come up.” John, you don’t have to type in the webpage. I put the link in. If you click on the link, it’ll take you directly there so you don’t have to worry about typing out the long thing. Click on the link. It’ll take you directly to the opt-in page there that Dave outlined. You’d be good to go there for you guys as well there.
If you have any issues whatsoever, call my assistant at (530) 564-0227 and Bob’s your uncle there.
I got a question from a guy from Australia, “Will what you’re teaching work if you’re an Australian raising capital too?”
Full disclosure, I have no idea exactly what the rules and regulations are in Australia. However, it’s a Western country and it’s all based on the same stuff so my suspicion is yes. This is the fastest path to cash. This is the quickest way to the easiest capital you’re ever going to raise. In order for people to invest with you, they need to know you, like you and trust you. With this process, we’re taking a massive shortcut because we’re focusing on people who already know you, who already like you. Now, we need to work on the trust factor. We need to get them to trust you with their $50,000, $75,000, $100,000 or however much it is that your minimum investment is going to be. That’s the beautiful thing about this whole process.
Everything else is so much more hard work. Plus, the other thing is, it’s all about positioning. This is all about positioning yourself as the expert, as the authority within your sphere of influence. Even if you only have 1 or 2 deals under your belt, you can be the expert and the authority within your sphere. Most of the people that you’re going to be communicating with don’t have any experience. If you’ve got 1 or 2 deals under your belt, you’re light years ahead of them. This is the most logical way to do it. It’s all about attracting them to you instead of you chasing after them.
It’s all about getting them to put up their hand already pre-educated about what you’re doing. They like what you’re doing. They like the strategy. They like the market that you’re focusing on. They see you as the expert, they see you as the ideal person to invest with. They’ve got the gist of what it’s all about, what the minimum investment is, what the timeframe is and they’re prequalified. They know what your minimum investment is. Imagine somebody reaching out to you, calling you or texting or emailing you, it’s like having a nice conversation answering their questions and getting a yes or no. It’s beautiful.
You have heard me talk about our buddy Wayne Snell out there who took a 30-minute webinar that he did on an interview and used that webinar, that PowerPoint from that presentation and raised $2 million in private capital doing it. You guys have all set on here and as we track it, one of the biggest things is all about how do I raise capital? How do I have the conversations to get the word out what I’m doing marketing-wise? This is a double dose type of event for many of you. We’ve got a lot of you that I have talked to and I know that you guys have done deals. I’ve seen that you’re smart people out there. Spending $49 and getting the bonuses to spend time with Dave is well worth it. You got eight hours at $50. That’s roughly that’s $6 an hour. It’s below minimum wage for many of you to learn out here, what’s it worth to know how to put the PowerPoint together, know what to say, what not to say. To drive home how many investors do you need to say yes to it? Less than one person to make it worthwhile for you out here.
A lot of times, once these guys learn how much an investor is worth to them over the lifetime of that relationship, one investor will probably blow your mind how much they’re worth. I’m going to show you how to get that. Many of you probably need fewer investors than you think. That’s the other thing. You probably need a lot fewer than you think. This is a shortcut.
You’re not having to answer all the basic questions, he’ll help filter through. As Dave said, you got people now that understand what the heck you’re doing. They’re excited about the deal and they want to take action and they reach out to you. Instead of having that one-on-one conversation, like you mentioned the two guys in the presentation there that gave you a great testimony, how they were doing it the old-fashioned way, by one-on-one meetings. That’s great but we know that can take forever especially if you’re not meeting in person either these days. Sign up for it.
One quick thing as well, the more the merrier. Whoever in your household is working with you on your real estate investing business, be that your spouse or an adult child or a business partner, attend this event together. The more the merrier within your household. Your ticket is good for everybody in your household. Please bring them along because the family that learns together, earns together. That’s what it’s all about.
You got a question for somebody, “What if my business partner is not in my household? They live in a different area.”
Fork out another $50. Send them that link. Scott, I know you’ve done this. Pre-COVID, when there was something that I want to learn, I jumped on a plane and I go wherever the hell I need to learn it. I invest the money I need to invest to learn what I need to learn when I learn. In fact, sometimes this is too cheap. People don’t give it the value, but I want to make this accessible to everybody. I do require some payment to know you’ve got a little bit of skin in the game, so you’re going to show up. The whole method of my madness is this. I’m going to teach you everything and then I’m going to offer you a couple of tools to make it so much easier for you. If you want those tools, I’m going to make you what I hope is an absolutely irresistible risk-free offer you. You’re going to take me upon them. If you want it, great. If you don’t, that’s okay too.
If they get signed up, how do they get the bonuses or how they get your PowerPoints? This is a question from online.
When you get signed up and everybody that has signed up should automatically have gotten a confirmation email, plus there’s a thank you page there with a little questionnaire and stuff. You can go fill that out. You’re going to get the link to access like the live class. At the end of the day, about one hour after we finish everything up, we’re going to send everybody who attended the link to all of the bonuses that we promised you. That comes the same day as the workshop.
Dave, thanks for making it easy.
Thank you very much, Scott, for everything that you do. I appreciate the opportunity.
Agnes asked the question, “What about the slides?
Email me at Support@DaveDubeau.com. That goes to my lovely assistant, Lorna. Please send her a quick little email and put ‘Slides’ in the title and she’ll get those to you. We’ll be happy to send those to you.
That’s going to wrap it up for this episode. Be safe out there. Stay healthy. We’ll see you all at the top.
- Dave Dubeau
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- Rich Dad Poor Dad
- Real Estate Joint Ventures
About Kimmy Seltzer
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