EP NNA 97 – A Year In Review: Things I’m Grateful For In 2021

NNA 97 | Grateful For 2021

NNA 97 | Grateful For 2021

 

A lot of people would agree that 2021 was not as bad as 2020 and they have to be grateful for those little wins. People often don’t celebrate victories anymore. With Christmas just on the horizon, there’s no better time of year to show gratitude. So come join your host Scott Carson as he reminisces on the top 10 things he’s grateful for in 2021. Before you prep and set goals for 2022, take a look back and be grateful for the year that was 2021.

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A Year In Review: Things I’m Grateful For In 2021

We are glad to have you here. I was looking through the numbers and I was like, “Do I want to do one on the 13th or do they want to call it done for 2021?” I was like, “I’ve got to do one more. I’ve got to hit the 35th Note Night in America mark, which we’ve done basically for the last several years. I was hitting at least 35 episodes throughout the year. I’m pretty excited about that.

Many people are worried about what’s going on in the New Year and setting New Year’s resolutions. They’re starting to plan going forward like we did with planning your 2022. I think what you have to do, as this for me has been reflective and looking back at what’s gone on in the last several months, what has been good? What has been working?

Being Grateful (Audience)

I had some coaching calls with my coaches on some things. As I was trying to figure out what I was going to talk about because I’m not going to lie. I had a struggle trying to come up with a new topic. I was like, “I don’t need to talk to them about a new topic.” Let’s talk about what I’ve been grateful for because I’m not going to spend Christmas or New Year’s with you guys, my extended Note family. I was like, “Let’s share some of the things that I’m grateful for in 2021. What’s happened, the good, the bad, the highs and lows.” Everybody has highs and lows, and good and bad. We all know that. Some are more extreme, but there are ten things I’m grateful for.

Being Grateful For Health

There are a lot more than ten things, but I condensed them into ten to make it easy and make a nice round number for all of you here. As we get to that, I’m glad that you’re here if you are joining us for the first time. We’ve been going strong for several years. I’m honored to have you here. Welcome to the show. We’ve got a variety of notes and real estate investors joining us from across the country and the world.

It’s absolutely one of the greatest things that we do here. We’re always glad to have you. If you’re brand new, let us know you’re new and where you’re from. It’s a joy to have each and everybody here. The people interested and investing in notes. You can watch our live stream on YouTube Live. Go to WeCloseNotes.tv. It’ll pop up and ask you to subscribe to the channel. There’s no cost. It’s free. All of our videos are on there, but make sure you hit the Subscribe button. If you listen to iTunes or podcasts, you can also listen to each episode of the show. You can also go to NoteNightInAmerica.com and register for any of our webinars.

The Year 2021

2021, we all know, has been an interesting year. That was not quite the dumpster fire that 2020 was, but it has definitely been interesting. I don’t think things have gone as smoothly as most people would hope. I didn’t think we’d be back to recovery. I think a lot of people hope that we won’t be wearing masks. We celebrated something when we went to the Nutcracker, which is one thing that we’ve done for probably for the last few years. It marked the holiday spirit thing. We didn’t get to do it in 2020 because everything was shut down, but in 2021, it was nice to get out and do it. I see some friends there, buy Nutcracker and a little bit of normality.

NNA 97 | Grateful For 2021

Grateful For 2021: Be proud of what you accomplished in 2021. Don’t compare it with anyone’s. Everybody’s measuring stick is different.

 

For the most part, people have been very fearful of the pandemic. Now, we’ve got the Omicron version and had more storms and fires. Our hearts go out to the folks in Kentucky, who have dealt with the tornadoes going through there and killing 60, 70-plus people. Our hearts and prayers go out to them. If you think about it, I used to travel a ton, which marks another year that I didn’t get out of travel. How many of you are traveling? I travel occasionally. I’ve been to Florida and back a few times, went to Denver, and spoke in an event. I haven’t been to many other places throughout the year. We didn’t take our international trips.

Is your business up or is it down? You’ve got to be honest. In real estate, has it been up or has it been down? Ours was about the same as it was in 2020. It didn’t go up much. We had some months that were up and some others that were down a little bit. It varies on what you do and depends on what your focus is. Honestly, it all comes down to what you’re marketing, sharing and doing.

How’s your health? This is an important thing. Health has been a big thing. My mom came down with cancer, but it looks like they got rid of it. We were able to go in and cut it out when it was early enough in the lymph nodes. We’ve got some folks on here who are recovering as well. Our prayers and thoughts go out to Wayne Bernstein, who’s also dealing with cancer. We’ve all had loved ones, animals and friends who come and go.

Everybody’s measuring stick is different. Mine is different than yours. Yours is going to be different from your next-door neighbor, your friends and stuff like that. You have to look, what did you accomplish in 2021? A lot of people are like, “I’m working on another year at my job,” but sometimes the rug gets pulled out, “I’ve been showing early and staying late with my boss doing the extra things. Now, I’m facing not the Great Resignation, but the great bye-bye.”

Let’s not be in Zoom and masks. Some people are facing that, “I got laid off,” or “I’m going to get laid off.” What did you accomplish by being in that job? What have you accomplished for yourself or your future? That’s a thing you got to ask yourself too in 2020. What setbacks did you have? Some people were set back from the loss of a job or health or loss of a loved one. We’ve seen that some friends have gone their separate ways, again, being divorced and other things taking place. That’s a struggle. Everybody faces setbacks.

Setting Goals For The Future

I was surprised that the numbers came out about bankruptcies compared to 2020 and bankers are down 30% compared to 2020. I found that number very surprising, 29.8% down for 2020. Although we still see inflation going up. We’re going to see rates going back up. Is that going to be a setback for what you’re doing? Ultimately, as you’re looking at the past and looking towards the future, we all set goals. We all have resolutions.

In the last episode, I talked about you having three: one business, one for my health and then one financial. My biggest goal is I’ve been lucky with my health issue. I have to get back and focus on my health. I’ve put on some COVID 15 or maybe COVID 20. What’s your number one goal? There’s got to be one goal for you. You can’t have twenty different goals because it’ll water you down and your focus.

NNA 97 | Grateful For 2021

Grateful For 2021: As you’re looking at the past and looking towards the future, we all set goals. You need one goal, not twenty because it’ll water down your focus.

 

The only time goal-setting works is if you’re Number 1 or 2 goal works hand in hand. You get to three. Maybe if it works well, it lines up with Numbers 1, 2 but beyond that, it’s hard to have success in setting goals and trying to get things going if you’re not first reflective, “What did I do this last year to get me where I need to be for next year?” What do I need to change that I did this year that I need to tweak?

I’ve got to get back in the gym. COVID saw me stop working out a lot because we were at home. My trainer stopped training. He basically got very scared about being out and stopped training. Our gym shut down and hasn’t been back. You also have to try to make this one thing or whatever you’re looking forward to being something you are interested in doing. If you’re not passionate about doing it, it’s not going to happen. You’ve got to change your mindset, approach things and be grateful for the challenges.

That’s the thing that I was looking at. The challenges and the haters out there drive me. We all have haters. That challenges me to do more, to be better at what I do. I’m like any other guy, the person out there. I have my goods and bad days, good deals and bad deals, but I always strive to do better and learn more from my mistakes. What I’ve accomplished in 2021 and look at what, “Where did I screw up in 2021? How could I do better in 2022?

2021 was definitely one of those years of getting better when I look at maybe pivoting, tightening things in, cutting some fat off things and getting things leaner and meaner so that 2022 is even a better year for us. This is open. What’s one thing you’re grateful for in 2021? Is it your family, job career, health, pets, for those that don’t have kids, friends or success? What’s one thing that you’re proud of? I think one of the biggest things that I’m thankful for is spending a little more time with my mom and my sister, Tracy, and her family. A little bit closer with the family. We haven’t been close in the last couple of years, but it’s nice to get back to that.

In my job or career, I’m still going to be doing what I’m doing, cranking out what I’m doing. I’m happy that I didn’t get sick with COVID or anything. I’m very happy that we’ve got amazing animals here that helped us stay sane, happy, my friends. That’s what the holidays are all about, more so than anything else is taking the time to be reflective, grateful for what we have. Honestly, anytime you wake up 6 feet above the ground, you’re not in the hospital or able to do some things, it’s a good day.

I think we take for granted that if you have your health, got enough food on the table, got a house over your head, and got loved ones, we take a lot of things for granted. Everybody does that from time to time. We all get in woe is me. You’re a Debbie Downer thing. It’s a time of year to be thankful for our successes, no matter how small they are. I think we don’t celebrate successes enough as individuals and I want to congratulate you all. You’re thankful for your family, friends, health, and successes in 2021.

Let’s get into some of the things that I’m very thankful and grateful for in 2021. I’ve said this before, my health. I’m glad I only got sick one time in 2021. Honestly, I caught a cold or the flu. I was sick for eight days. I didn’t feel like doing much of anything. I’m finally getting back to normal, but it wasn’t COVID. I’m very thankful for my health. I have not caught COVID the last few years. I’m glad to still be able to move around. I’ve got to be a little bit more thankful for my health and get back in the gym. We’ve got some things we’re putting in place now and not waiting until 2022, January 2nd, but things that you can do on a daily basis to start and make it easier for you to do.

I think so many people, “I want to lose weight.” If you don’t tweak what you’re doing, eating or moving. It all comes down to those two things. You either eat less or eat better and move more than being sedentary. I’ve been very sedentary in 2021 with you guys. I’m happy to be healthy and for the health of Steph and everybody here too.

NNA 97 | Grateful For 2021

Grateful For 2021: You really need to be passionate about your goal. If you’re not passionate about it, it’s not really going to happen.

 

Being Thankful For Sponsors And Vendors

Number nine, I’m very thankful for our vendors and sponsors. We work with the people within our note business and our podcasting staff. I made a shortlist here of some of them. I know I’m probably going to forget a few people, but I’m very happy for Dickie Baldwin and Baldwin Advisory Group. They’ve been a great resource, not only for us but for so many of you guys out there in the world. People that aren’t on here, but to so many investors, Dickie does a great job and continues to grow. We look forward to helping them grow more in 2022.

Aaron Young, Meghan Cole, Brent Buscay, the whole team of Laughlin and Associates. Aaron is a dear friend and a treasure to the whole group over there. He does a great job. We’re proud of the success that they’ve had in the last few years. They’re going public. We’re very proud of the fact of what Laughlin is doing. I exchanged text messages with Aaron. I look forward to seeing him in person. It’s been too long.

Merrill Chandler, Jessica, Brad Burnett, Cheyenne, Sky, everybody over at GetFundable.com, Merrill Chandler’s team, I’m proud of the success that they’ve had and how we’ve been able to help them with that. I’m looking forward to their continued success in 2022 as well.

Podetize, Tom and Tracy Hazzard. I had a great chance to have dinner with Tracy Hazzard. For those who don’t know, Podetize is the company that produces our show. They’ve become such great friends, Tom and Tracy Hazzard and their daughter, Alex, and the whole team over there. They’re helping us with ideas for marketing. I had a great call with Tom, one of my coaches, and a dear friend. If you’re looking to start a podcast or have a podcast or know somebody who needs some help, they’re the company to talk to.

I’ve got to give a big shout-out to JD Bates at FiveSigma too. Many of you guys know he’s the guy with the NoteProz website. When Zillow changed their algorithm and API, it has affected NoteProz, and he’s working on getting that back up and running for it to be able to drop in so many addresses at once to do a lot of due diligence. I know he’s working on that right now, but big kudos to JD Bates. I’m thankful for him.

Our servicing company, Madison Management, Kevin Cordell and the whole team over there, a big thanks to them. I have to give a big shout-out separately to our girl, Hazel Rivera, who’s our asset manager as well. Besides working with Madison Management, we could not do what we do without her and her success and professionalism with our own portfolio.

REVA Global, our VAs over there, Bob Lachance and Amy Ransdell. Two amazing individuals and their whole team at REVA allow us to do so much more. They’ve done such a great job with our students. They have taken up the opportunity to work with them and exponentially grow their business, clone their duties, and make things happen. I’m proud of their growth and what they’re doing.

NNA 97 | Grateful For 2021

Grateful For 2021: People take a lot of things for granted. It’s that time of year to be thankful for your successes, no matter how small they are. People don’t celebrate successes enough.

 

I’ve got to give a big shout-out to my buddy Val Sotir. I had a chance to hang out with Val in New York. I absolutely love the comradery and the brotherhood of Val. If you don’t know, Val is the Founder of Watermark Capital Exchange. They’re a listing website. We’ve got some big things in 2022 that we’re pretty excited about. I’m excited about what the New Year is going to bring. Val has been a great supporter and friend over the last several years as we have known each other.

 

Rocket Dollar, our local FinTech company here, self-directed IRA custodian, I’m proud of them. They were a big sponsor for Note CAMP and have become such an amazing resource for our students that are looking to start self-directed IRAs to make things happen. I have to get a big call out to Joel Markovitz, my friend and one of my best friends in the industry. He and his wife, Donna, daughter, Samantha, and son, Evan, are great people out there for sure. Joel has been a big help on Note CAMPs and our virtual workshops. I’m proud of what he’s accomplished.

I’ll give a big shout-out to George Antone of Fynanc. If you don’t know Fynanc.com, check it out. George Antone is the author of The Bankers Codes and several other books. He’s a great mentor and friend, somebody who’s been there, ups and downs, that I’m grateful for and thankful for. If you get a chance to work with George or get a chance to hang out with George, do so. He’s one of the most brilliant guys in the industry, but he absolutely got a pure heart when it comes down to everything.

I have to be thankful for new relationships, Chris Prefontaine and his team over at Smart Real Estate Coach. They were the guests of our US REI Club. I’m proud of where that relationship is blossoming for both being a true win-win and what he has brought to the table in helping our students and vice versa. I look forward to that.

I’ll give a shout-out to Bill Bronchick out of Dallas. Bill has been on the show. He has been on the US REIClub and a couple of other things. He has always stepped in, glad to share and help out any way you can. I’m looking forward to what 2022 will offer Bill. I’ll give another shout-out to Sharon Restrepo. Maybe you’ve read of her on the show. Juan and Sharon both do a great job. They are out of North Carolina now, formerly West Palm Beach. She was willing to step up and be one of the first people on the US REIClub when we launched it. I’m thankful for what she has shared in her fellowship and companionship as well.

Stacy Rossetti is the great person Founder of the South Atlanta REIA. She is a good friend doing amazing stuff in the self-storage industry. I love what she and her husband and her daughter are doing with their self-storage facilities and stuff like that. I’m looking forward to hanging out with her here when she comes into Texas. Our good friend, Arnie Abramson, it’s good to connect with him. He’s a tax lien guy here in Texas. I’ve known Arnie for about a decade. Once again, I’m looking forward to what we’re doing in 2022 together.

I’ve got to give a big shout-out to Darin Adams from Infusionsoft, now Keap. Darin and I always enjoy the time we talk and marketing. Darin has a great heart and “I’ve got a great offering or a great way to help your students take things to the next level.” We’re proud of that relationship and love where it’s going. I would not be where we’re at now without Emma Dowd a big shout-out at AMFM247.com. That’s our radio network out there with 17 AM radio channels.

Talk to me if you’re looking to get the word out or have a podcast and thinking about starting something. They’re such an affordable and amazing thing to exponentially grow your audience. We’ve been proud of how we’ve grown our audience from basically 60,000 listeners to over a hundred thousand listeners through the radio networks and AMFM247.com. Emma, kudos to her and her team over there.

Being Grateful For Your Numbers

Our number eight reason that we’re grateful for things, and some of these things may make sense to you, some things may not, but we’re proud of looking back at our numbers. If you guys know anything, I chart things on a pretty regular basis. Our marketing is one thing. You guys know I’ve lived and breathed marketing and tell you guys to get the word out. We’re proud of some of the numbers we’ve had.

While we may have recorded fewer episodes on the show in 2021 than we normally have in the past are trying to figure out and pivot with that, we’re still very proud of the numbers. If you look at some of the things that we achieved in 2021, we went above the 1.1 million download mark across Note Night in America, Note CAMP and Note Closers show. I’m excited about that. We exceeded past the 5,000 YouTube subscribers at the beginning of 2021. We’re beyond 5,400, which we’re above. We are probably getting 5,500 before the year is out. It’s what we’re shooting for.

Over one million minutes watched year to date. That blows me away on YouTube. I never thought I’d be that interesting. We’re already a network of 65 million listeners on the radio network. If you listen to one way or another, whether it’s on our YouTube, podcasts or the radio, thank you for listening and sharing. We know that’s often the first place that many people come into our extended note family is listening or coming across as on YouTube or the podcast or the radio. We want to say thank you for listening and sharing out there across the board. Thank you so much for making those amazing numbers.

I have to give a big shout-out to some of you guys who have been guests in our show. Our guests and event sponsors, and my events sponsors are people that have had me come out and speak at their events. Magnify Your Wealth and Aaron Young was one of the first events we did in 2021. They got back to normal. The NIO Summit has invited me to come out. FinCon was great to go to. I was looking back and we had over 50 people that were guests on the Note Closers Show in 2021 and Note Night in America. Big kudos to all of you guys. I could go on and on. I know I forget somebody.

In total, we had over 70 guests through Note CAMP, Note Night in America and everything that we do. I appeared in over 50 podcasts guest appearances in 2021. We had over 70 people across the different podcasts and stuff like that, but I’m thankful that I appeared at least once a week on average on other shows. We had some big names on the show in 2021. Steve Sims started the thing off. We have Dean Graziosi. He is a big name and one of my top three to ever looking to interview was on there. Mark Victor Hansen is in the top ten.

We also had many more people that shared their knowledge, time and experience with their audience. I’m always thankful for that. It’ll be more of an ebb and flow of me providing content in 2022 is one of the big goals and probably 70% me sharing content and 25% of guest appearances on there. Big thanks to anybody that’s had me on a lot of shows. I got to update the website while I was there for shows we’ve been on this year, but big thanks to them for helping get the word out, what we’re doing and spreading the gospel.

Being Grateful For Pets

Number six, you will see this correctly, our cats. When you’re stuck at home for an extended period of time and you’re looking at your spouse, it’s nice to have a little interaction. We don’t have kids. We’re not going to have kids, but our kids are our cats. I’ll start with the oldest one. She’s still around. It’s a nineteen-year-old cat. I call her Black Barf. She had some major surgery but still hanging around. You add in the cat that’s been with us now for a few years that was not supposed to be with us, but that’s about as good a picture, Meridian, or as I call her Ghost Kitty.

NNA 97 | Grateful For 2021

Grateful For 2021: When you’re stuck at home for an extended period of time, it’s nice to have pets. If you don’t have kids to spoil, get pets to spoil. Be thankful for them because not everybody has pets.

She comes out for treats at night and then runs back and hides most of the day. I’m very thankful that we now celebrate a year having these two crazy kids beyond the wander, Primetime, as I call him. The little black kitty and also, Mickey, our black and white tuxedo. They’re absolutely adorable cats that keep all of us on our toes and full. I got to give a big shout-out to their friends, our squirrels. We’ve got some crazy squirrels outside. They run across the roof driving out the birds, but that’s one of the great things about being at home. The animals have such personalities.

Even our squirrels come on a regular basis at 4:00 in the afternoon or at 9:30 in the morning. That’s an interesting thing, but those are some of the things that I’m very thankful for that not everybody has, being stuck at home or not doing anything with our animals. We spoil them like they were kids for us. Even the squirrels get spoiled. I’m very thankful for that. That’s not a business thing, but if you had kids, you’d be spoiling your kids. We love to have fun. That is what we do.

Being Thankful For Your WCN Crew

Number five. I’ve got a little bit more business here for you guys. I’m very proud and thankful for all of our WCN Crew members. I could go on and on about what you guys are doing, but there are too many to name individually on here, but I want to share with you guys that aren’t part of it some of the things you’re doing. The biggest thing I get a kick out of is I love seeing your guys’ growth. Our WCN Crew members are closing deals or marketing. They’re taking those baby steps to get outside of their job or comfort zone to make things happen.

I know that there are some folks on here. Thank you again to those who are still can’t be around. I’m proud of what you’re doing. I love talking with each of you. If you’re part of the WCN Crew, make sure you’re booking a monthly phone call with me, TalkWithScottCarson.com. I want to hear and talk with you. What are your goals for the year? How can I help you? One of the biggest things that I love is that you guys keep me looking for ways to give content where there’s a class or special training or something.

I want to make our WCN Crew and our membership the best that they can possibly be. We’re always trying to add value with discounts and bonuses. My big question is what can I do to help you make that next leap to success in 2022? If you’re on here and you are a WCN Crew member, what can I do to help you take that next step in 2022? I’m serious about that. What can I do to help you get outside of your comfort zone or help you grow?

Being Grateful For The Listener

What’s that big block that you have or a big hurdle to get you showing it? We’ll have Note Night in America continuing in 2022, but one of the big things that we’re adding and excited about is having a weekly call for the WCN Crew members. We’ll call them Money Mondays. Suze Orman has a Money Mondays too, but I’ve been doing mine longer. Money Mondays at noon, Central Standard Time, a quick, 30 to an hour-long call with you in the WCN Crew to get together.

What are you struggling with? What’s going on? What can you guys take advantage of? What can we do to help you take that next step? Is it finding a deal? Is it helping you identify opportunities? Is it helping you with marketing? One little tidbit each week that you can implement. I’ve got to give Gary Keller the one thing, a little bit of an insight. I was scrolling back through that book and got some ideas. We’re going to try to focus each week on one thing for you to accomplish that week.

Starting January 3rd, 2022, you’ve got to be part of the WCN Crew. If you’re interested, the easiest way to get signed up for the WCN Crew is to go to NoteUmbrella.com. That’s $97 a month, but it’s a great way for you to be a part of it. You get access to all our coaches. It’s an all-you-can-eat buffet of education, plus those one-on-one calls with me to help you take your business to the next level. I want to see you guys succeed more than anything else out there. It has especially been around for some time. I’m very thankful for WCN Crew members. I loved that group continuing to grow on basecamp and other places as well. Kudos to all of you.

Being Grateful For One-On-One Coaching

Four, I’m very proud and grateful for not only our past one-on-one coaching students because we’ve got so many. You look back at the who’s who in the non-performing note industry. We’ve done a great job coaching and helping note investors go above and beyond. You look at the likes of Dan Deppen, Chris Seveney, Kimberly Banks Fawcett, Robbie Woods, Wayne Snell and Jay Tenenbaum. I could go on and on, but I want to tell you that I’m proud of our coaching students who’ve done some big things in 2021. Those who have taken the leap started to grow and do amazing things here in 2021.

Whenever you have a crazy world, sometimes it’s hard to be like, “Should I do this? Vanessa and Donald Lillington have bought some real estate. Donald has retired. They’re working to get Vanessa out of her government job. They bought some performing notes and rentals. They’re doing such a great job and I’m so very proud of Vanessa and Donald Lillington. I’ve known him for a few years now. I’ve met them at the Magnify Your Wealth Summit. I’m excited about the leaps that they’re taking on a regular basis. Emma Robinson, I’m so proud of her out of Canada. She had a few hiccups along the way at the beginning of 2021. She started to get back on track and do some big things. We’re proud of her.

I have to give a big shout-out to the Titan Impact Group out of Phoenix, Arizona, Catherine, Steve and Laura, who are kicking butt, taking names and doing some great stuff not only on the non-performing side, but they’re also doing some tax liens. They’re also doing subject to deals focused on that three-core business besides some other things. I’m proud of them and the growth they’ve had in the last several months.

Eric Elder, I’m proud of what he’s accomplished. We’re looking forward to seeing him take some big steps in 2022. He’s had a few health challenges but getting back on track. I’m looking forward to having him here in Austin and letting him do some things. He’s bought some notes and closed some deals. We’re proud of that.

NNA 97 | Grateful For 2021

Grateful For 2021: One of the big things next year is Money Mondays. A weekly call for just the WCN crew members. It’s just a quick 30 to an hour-long call with you, the WCN crew to connect and get together.

 

A big shout out to our boy, Money Montrece, for closing on deals. I had a couple of great days here in Austin with him. We’re so proud of the growth that he had accomplished when he started off as a student to when he signed up for coaching and what he’s doing to change his future for himself and his family up there.

Ron Burke, we’re proud of what these guys do. He’s new to real estate investing but has already bought some properties and making bids on notes. We had some accepted. We’re excited about what route he’s going. He’s international out in Tel Aviv, Israel. I’m so proud of what he’s doing and the effort he’s making in closing deals.

Our big buddy, Larry Hoffman, is a new coach too, but already in his first few weeks now. He’d got an approved offering, already negotiated that, making offers and some other stuff. We’re proud of what Larry’s doing and where he’s going in the next several months in 2022. It’s going to be a big year for all these people and more. We’re thankful for all of them because we love the fact that we can share our knowledge and have them take what we’ve already done, put it together and help them spread the word and go out and be as successful if not more successful in some ways.

Success is defined by their own definition, not by me. That’s a beautiful thing is seeing success in all of our folks out there. That’s what we strive for with our coaching program. You can always reach out to me and talk more about our coaching program another time. I’m proud of you guys, our Note Night in America audience. It’s our number one weekly event.

I will tell you this. When I sit here thinking about what I’m talking about, this is another year of us doing something on Monday night, called the Monday Note. It’s been Note Night in America since we rebranded a few years ago. I’m glad to have you all here. In 2021, we’ve had over 4,000 people register for our Note Night in America call. We averaged somewhere around 100 to 300 attendees, viewers each week.

We’re excited to have each and every one of you guys show up on a regular basis. We look at the views. This is from one week when we upload the replay. When we do one week and look at the back, we will take the numbers one week at a time. We’ve had a lot more views than 5,000 from the Note Night in America webinars that we do. When you look at the first week, there are over 5,000 views. When you add those 35, so it will probably be 5,500, 5,600, but I’m thankful. It’s a 20% new audience each week, with new people showing up. You look at 4,000 registrants, that’s 800 new people in our database for marketing.

The reason I brought those numbers up is not to brag. Those numbers, some people are like, “That’s a small number,” but you got to realize, it’s repeated. If you guys do a little bit each day, it grows. When I was first doing Monday nights or Monday webinars, I might have 2 or 3 people around and we’d talk about some stuff. I’ve done webinars where there’ve been three people. We’ve had as much as 700, 800 people on. You never know from the week in and week out how many people are going to see it. People have transitioned from showing up for a Zoom call.

I think we’re all Zoomed out. We don’t want to be Zoom zombies. People are spending a little more time on YouTube. We’ve seen the numbers go from being live on Zoom to people viewing more on YouTube and that’s okay. It goes with the ebb and flows. It’s why we’re live streaming there, but it is something that we’re doing obviously continuing in 2022. It’s become our number one true marketing piece each week that we do.

NNA 97 | Grateful For 2021

Grateful For 2021: If you guys just do a little bit, each day, it grows. You might start with two people but just keep doing what you do and you’ll have as many as 700, 800 people on.

 

We’re excited for the growth of that podcast because we pick the episodes. We turn them into a podcast and restream them out there as well. It’s nice that we’ve got LinkedIn Live now that we’re able to reshare those videos to LinkedIn Live in full on Tuesdays. Obviously, we rebroadcast them to Facebook and Twitter. I don’t count those used on there. The 5,000 views are straight from YouTube replays a week out. Thank you so much. We’ll continue. We’ve got another 35 to 40 weeks of Note Night in America for 2022.

Being Thankful For Family

Number two, I’m very grateful for my family. We all know family doesn’t always get together. It doesn’t all see eye-to-eye and stuff like that, but I’m very thankful. I sometimes think when a loss takes place where you have people get sick, you’re like, “I need to spend a little more time with them.” That’s been the case in 2021. I’m very proud of my sister and my mom, family up there and my younger brother there. It’s good to reconnect with him. You could say my niece and nephew, but they were raised as brothers, sisters, Timmy and Tammy. My older half-sister, Ruby.

I’m 1 of 10 kids in total, but that’s most of the second leader there. Unfortunately, my stepfather passed away in 2021, but they lived together for several years. I’m very thankful for the love that he was able to provide my mom and my mom was an amazing person and an angel out there. I’m thankful to spend some time and catch up. I’m proud of what my sister has done. I’m proud of what my family’s doing.

I’m very proud of everybody there and looking forward to spending some more time. Families that you miss. Sometimes have family that you don’t see eye to eye on things. You get different political and religion or stuff like that. Blood is thicker than water. I say it a lot of times. It’s nice to be reconnecting with a lot of those. That’s one thing I’m very thankful for in 2021 and moving into 2022.

Stephanie Goodman

The number one thing that I’m truly grateful for is Stephanie Goodman. She’s probably not here. We joked a lot. Before COVID, we spent a lot of time together. There are times that we spend 24 hours a day, seven days a week together. When you can find somebody with that, you get along that well, that’s a rarity. She’s an angel. I’m not the easiest person to put up with. I’m a bit of a stubborn asshole sometimes. She’s a bit stubborn too, but we’ll let her slide. I have to give thanks to her in a lot of cases.

We travel the world and enjoy a lot of things. We’re a big fan of baseball and going out to different events and then traveling to conferences. She’s a joy to travel with. We both have the same passion, green thumb for our plants and have taken our backyard and turned it into a tropical forest. She’s a big part of that. She’s been my biggest supporter over the years and my biggest fan.

I’m a huge fan of her as well. Christmas is always a big thing we enjoy, whether it’s headed to Florida to catch the candlelight or the Nutcracker or to spend it together. I’m very thankful that she’s been in my life and I’m very blessed. If you can find somebody who supports you, you don’t always see eye to eye. God knows it’s not always the easiest thing, but one of the other great things is we like a lot of the same things and we sure hate the same things. That can often be one of the best things.

I look forward to what 2022 holds for us, our growth and some of the cool things that we’re going to do in 2022 as we’ve done in 2021. The last several months have been an interesting thing because we’re usually out to travel and do something. We’re home now. What are we doing here to entertain ourselves? Like everybody else, we all have ups and downs, stuff like that, but I’m very blessed to have her in my life. That’s the number one thing I’m thankful for.

NNA 97 | Grateful For 2021

Grateful For 2021: Be thankful for your family. Families can have different political or religious beliefs sometimes but blood is always thicker than water. It’s nice to be reconnecting with a lot of those.

 

I hope you all have somebody in your life, a spouse, a sibling, family member or friends out there. That’s one of the great things. Steph and I started out friends years ago and that’s obviously blossomed into a great relationship and love of my life. I joked that I had my first wife and I always wish the best for her, but I think sometimes you’ve got to go through hell to understand what you are missing and be very thankful for what you have the second time around.

I know that I am, so kudos to Steph. I’m a big, huge fan of her. I definitely love her. That’s the number one thing. I want to thank you all. Whether you’re brand new to our audience or you’ve been around before or haven’t been around awhile, I want to thank you all for being a part of our 2021 and our family. I want to wish you all a very Merry Christmas and a happy new year. If I can help in any form or fashion and help you take things to a whole different level in ‘22, we’re here to do it.

All you’ve got to do is go to TalkWithScottCarson.com and schedule a time on my calendar. I’d love to sit down on the phone or Zoom if you want to talk and see how we can help you accomplish goals. We would not be here without each and every one of you. We thank you for your continued support and continue to show up. As long as you keep showing up, we’ll keep showing up, providing content and stuff to help you make the most of this crazy world we live in.

Hopefully, each takes that step down the path toward destiny and the future. We look forward to seeing you guys all at the top. Thank you so much for being on here. We look forward to seeing you in 2022. God bless. Be safe out there. If you need anything, please don’t hesitate to reach out. That’s what we’re here for. We’re here to help. Talk to you all later. See you all in 2022, everybody.

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